Events Webinar Don’t be fooled this April Fools. Privacy isn’t just a legal issue.
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Add to Calendar 2021-04-01 17:00 2021-04-01 18:00 Europe/Berlin Usercentrics @ Don’t be fooled this April Fools. Privacy isn’t just a legal issue. The impact of data privacy on the start-up world Join our Fireside chat as we explore the psychology behind compliance and nudging behavior   Date: 01.04.2021 Time: 11:00 – 12:00 EST | 08:00 – 09:00 PST | 17:00 – 18:00 CET Although the legal benefits of privacy compliance are ... DD/MM/YYYY 15 use-title

Don’t be fooled this April Fools. Privacy isn’t just a legal issue.

Join our Fireside chat as we explore the psychology behind compliance and nudging behavior

 

Date: 01.04.2021

Time: 11:00 – 12:00 EST | 08:00 – 09:00 PST | 17:00 – 18:00 CET

Although the legal benefits of privacy compliance are obvious, could there be a psychological mechanism that makes people comply – besides the hefty fine? 

What is it exactly that makes people choose one option over another? Join us this session as we borrow from behavioral science and find out just what makes people tick. Receive advice in how you can adopt certain features to your Consent Management Platform opt-in strategy. Which nudging techniques rely on behavioral insights, and how do they? 

Join us on this April fools as we debunk the myth that Privacy is only legal. Speak to renowned experts and psychologists that tackle the issue of nudging and increase your Opt-in rate today.

Register now to join us!

Date: 01.04.2021

Time: 11:00 – 12:00 EST | 08:00 – 09:00 PST | 17:00 – 18:00 CET

Unfortunately, the event has already expired.

Speakers

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George Elerick

Nudging expert and founder of Nudge culture, George Elerick, consults with governments, city officials, brands, human rights organizations, film companies, communities, mental health organizations, hospitals, and some of the issues that are influenced by nudging. As a behavioral economist, he has deeply studied what influences behavior, in turn optimizing many types of strategies. Part behavioral consultant, part social theorist and all investigator, George has worked internationally with universities, community groups, governments and more to uncover the human mind.

Tim Marley

Director at Risk Advisory Services, Tim Marley is also a Certified Information Privacy Professional and expert in IT risk assessment, IT Audit, Regulatory compliance (PCI, HIPAA, SOC2, GDPR, CCPA, NERC CIP,FDIC/FFIEC, CMMC) IT-related policy development making him a unique specialist in the field.

Dr. Augustine Fou

Dr. Augustine Fou is a digital marketer of 25 years, and currently an independent ad fraud auditor, consulting for advertisers and publishers. He was the former Group Chief Digital Officer of Omnicom's Healthcare Consultancy Group, a $100 million group of 8 agencies serving pharma, medical device, and healthcare clients. Dr. Fou also taught digital strategy and integrated marketing at Rutgers University and NYU's School of Continuing and Professional Studies. Dr. Fou completed his PhD at MIT in Materials Science and Engineering at the age of 23. He started his career with McKinsey & Company and previously served as SVP, digital strategy lead at McCann/MRM Worldwide.

Add to Calendar 2021-04-29 18:00 2021-04-29 19:00 Europe/Berlin How is Privacy impacting the digital marketing world? Time: 9:00 – 10:00 PST |12:00 – 13:00 EST | 18:00 – 19:00 CST Data privacy regulations are changing- so just how can Marketers keep up? What can marketers incorporate into their marketing data privacy strategies to stay on top of consumer ... DD/MM/YYYY 15 use-title

How is Privacy impacting the digital marketing world?

Time: 9:00 – 10:00 PST |12:00 – 13:00 EST | 18:00 – 19:00 CST Data privacy regulations are changing- so just how can Marketers keep up? What can marketers incorporate into their marketing data privacy strategies to stay on top of consumer ...