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TCF v2.2

Understanding the IAB Transparency and Consent Framework (TCF) v2.2 in 15 minutes (or less!)

Discover the key to monetization in a changing digital landscape with our guide to the IAB Transparency and Consent...

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An Overview of The Virginia Consumer Data Protection Act (VCDPA)

The Virginia Consumer Data Protection Act (VCDPA) explained: key points and implications

The Virginia Consumer Data Protection Act was the second US state-level privacy law passed, in effect from January 1,...

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Tailoring Asian businesses’ marketing strategies for European privacy compliance and success

Tailoring Asian businesses’ marketing strategies for European privacy compliance and success

Both Asia and Europe are large geographies with significant audience and business opportunities. However, there are particular business challenges,...

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Conversion modeling to track user data in an era with no third-party cookies
Mar 15, 2024

Conversion modeling to track user data in an era with no third-party cookies

Without third-party cookies, leveraging conversion modeling has become essential for marketers and advertisers to track user data accurately and...

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Data anonymization

Everything you need to know about data anonymization

Data anonymization can be required by privacy regulations. It provides a way for companies can meet data privacy and...

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Sovereign cloud
Mar 5, 2024

What is a sovereign cloud why is it important for your data protection strategy?

Companies increasingly take to the cloud to store data, and sovereign clouds can help comply with regulatory requirements. Learn...

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Cookie banner

Why you need a cookie banner

When a user visits a website for the first time, a cookie banner will appear, informing the user about...

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California Privacy Rights Act (CPRA) and the future of privacy law

California Privacy Rights Act (CPRA) enforcement is starting: what you need to know

The California Privacy Rights Act (CPRA) has been in effect since January 1, 2023. CPRA enforcement was delayed due...

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DMA Marketer

Implementing consent for Google ads personalization: A comprehensive guide to the Google Ads compliance alert

Google Ads’ notification to "implement consent for ads personalization" isn't just a policy change. It's a significant call to...

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Every developer needs a consent management platform
Feb 23, 2024

CMP is a must for app and game publishers. Which one is right for you? Feature-by-feature comparison

Reveal the showdown of the CMP: Google vs. Usercentrics. Dive into a comprehensive comparison of features and benefits to...

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India consumer

India Digital Personal Data Protection Act (DPDP Act): An Overview

The India Digital Personal Data Protection Act (DPDP Act or DPDPA) was passed and came into effect in August...

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Switzerland's Federal Act on Data Protection (FADP)

Understanding the differences between GDPR and FADP

Switzerland is not part of the EU, so GDPR compliance is not required there. The country does have the...

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