{"id":4880,"date":"2024-09-11T19:10:15","date_gmt":"2024-09-11T17:10:15","guid":{"rendered":"https:\/\/stage.usercentrics.com\/pt\/gestao-de-preferencias\/"},"modified":"2026-05-18T19:51:40","modified_gmt":"2026-05-18T17:51:40","slug":"gestao-de-preferencias","status":"publish","type":"page","link":"https:\/\/usercentrics.com\/pt\/gestao-de-preferencias\/","title":{"rendered":"Preference Manager"},"content":{"rendered":"<div class=\"alignfull uc-blog-hero uc-blog-hero--has-image uc-blog-hero--layout-product uc-ctx--blue\" data-id=\"blog_hero_6a29240b3ce9e\">\n        <div class=\"uc-blog-hero__inner\">\n        <div class=\"uc-blog-hero__text\">\n                                                <div class=\"uc-blog-hero__subtitle like-label-l\">Usercentrics Preference Manager<\/div>\n                                <h1 class=\"uc-blog-hero__title like-h1-upper no-default-margin\">Personalize as suas campanhas de marketing<\/h1>                                    <div class=\"uc-blog-hero__description\">Recolha o consentimento, as prefer\u00eancias e as permiss\u00f5es para dados fornecidos por utilizadores e para dados obtidos de intera\u00e7\u00f5es de utilizadores numa \u00fanica plataforma de gest\u00e3o de prefer\u00eancias, mantendo ao mesmo tempo os mais elevados padr\u00f5es de conformidade de privacidade<\/div>\n                                                                                    <div class=\"uc-blog-hero__buttons\">\n                        <a id=\"93794465-db7e-48a1-80c4-920ebd3f570d\" class=\"uc-button uc-button-size-l uc-button-contained  no-default-link-decoration\" href=\"\/pt\/marcar-consultoria\/\" target=\"\"><span>Marque uma demonstra\u00e7\u00e3o<\/span><\/a>                    <\/div>\n                                                                        <\/div>\n                            <div class=\"uc-blog-hero__background\">\n                                                    <div 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clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>            <\/div>\n                    <\/div>\n        <script>\n            window.ucEmbedConfig = window.ucEmbedConfig || {};\n            window.ucEmbedConfig['ea29aeeb-64f9-4971-941e-f5e2216e4fc6'] = '{\"animation\":false,\"overlay\":true}';\n        <\/script>\n    <\/div>\n<\/div>\n\n    <script type=\"application\/ld+json\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@type\":\"VideoObject\",\"name\":\"Usercentrics Preference Manager: Enable personalized and privacy-compliant customer experiences\",\"thumbnailUrl\":\"https:\\\/\\\/usercentrics.com\\\/pt\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/01\\\/preference_manager_video.png\",\"uploadDate\":\"2024-09-11 19:10:15\",\"embedUrl\":\"https:\\\/\\\/www.youtube.com\\\/embed\\\/1p7tYQBRRII?feature=oembed\"}<\/script>\n<\/div>\n\n<\/div>\n\n<\/div><\/div>\n\n<div id=\"sffbbf984a-2683-4258-ba8d-46ffa63cc2f3\" class=\"uc-scrollable-features uc-scrollable-features-fullwidth alignfull uc-scrollable-features-over-dark uc-ctx--dark bg-brand-primary-dark uc-scrollable-features-layout-product\" style=\"--back-image: url(https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/PMP.svg?v=bae7e84897b072e4)\">\n    <div class=\"uc-scrollable-features-inner\">\n        <div class=\"uc-scrollable-features-item--column\"\n     style=\"--column-size:6\">\n            <div class=\"uc-scrollable-features-item--label like-h5 no-default-margin\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2026\/01\/Star-rate-PMP.svg?v=a392e20638b17948\" class=\"attachment-full size-full\" alt=\"Star rate\" \/>                    <\/div>\n            <h3 class=\"uc-scrollable-features-item--heading no-default-margin\">Melhore os resultados de marketing com experi\u00eancias personalizadas<\/h3>\n    <div class=\"uc-scrollable-features-item--content uc-scrollable-features-item--content--size-md\"><p>O Usercentrics Preference Manager ajuda-o a recolher o consentimento, as prefer\u00eancias e as permiss\u00f5es do utilizador. Utilize o nosso Portal do Centro de Prefer\u00eancias e widgets personaliz\u00e1veis para captar dados do utilizador de v\u00e1rios canais, sites, aplica\u00e7\u00f5es, e-mail, etc.<\/p>\n<\/div>\n            <ul class=\"uc-scrollable-features-item--features no-default-margin uc-scrollable-features-item--features_layout-list-fullwidht\">\n            <li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Personalize o aspeto e a sensa\u00e7\u00e3o para corresponder \u00e0 sua identidade corporativa<\/span><\/li><li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Escolha entre v\u00e1rios idiomas para garantir uma experi\u00eancia perfeita dos clientes em v\u00e1rios pa\u00edses<\/span><\/li><li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Configure widgets flex\u00edveis para recolher prefer\u00eancias de utilizador granulares e personalizar campanhas de marketing<\/span><\/li><li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Integre facilmente pontos de captura (widgets) como objetos integrados diretamente no seu site<\/span><\/li>        <\/ul>\n                    <div class=\"uc-scrollable-features-item--buttons\"\n             data-close=\"\">\n                        <a id=\"a76ae14a-c8e3-4712-9c35-2387defc0d21\" class=\"uc-button uc-button-size-m uc-button-contained  no-default-link-decoration uc-button-icon-right\" href=\"\/pt\/marcar-consultoria\/\" target=\"\"><span>Comece j\u00e1<\/span> <svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M13.8811 18.2974L12.4811 16.8474L16.0311 13.2974H3.8811V11.2974H16.0311L12.4811 7.74736L13.8811 6.29736L19.8811 12.2974L13.8811 18.2974Z\" fill=\"black\"\/>\n<\/svg>\n<\/a>        <\/div>\n    <\/div>\n<div class=\"uc-scrollable-features-item--column uc-scrollable-features-item--image\"\n     style=\"--column-size:6\">\n    <div class=\"uc-scrollable-features--image__wrapper\"><div class=\"uc-image-mapper\"><img loading=\"lazy\" decoding=\"async\" width=\"611\" height=\"407\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/Group-14.svg?v=441613824376b9a5\" class=\"desktop-image\" alt=\"\" \/><\/div><\/div><\/div>\n<div class=\"uc-scrollable-features-item--column\"\n     style=\"--column-size:6\">\n            <div class=\"uc-scrollable-features-item--label like-h5 no-default-margin\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2026\/01\/Chart-grow-PMP.svg?v=9e5fb4cb847f34d8\" class=\"attachment-full size-full\" alt=\"Chart grow\" \/>                    <\/div>\n            <h3 class=\"uc-scrollable-features-item--heading no-default-margin\">Unifique as escolhas dos clientes para obter informa\u00e7\u00f5es abrangentes<\/h3>\n    <div class=\"uc-scrollable-features-item--content uc-scrollable-features-item--content--size-md\"><p>Uma \u00fanica plataforma onde pode consolidar o consentimento, permiss\u00f5es e prefer\u00eancias dos utilizadores para criar uma vista unificada dos seus clientes<\/p>\n<\/div>\n            <ul class=\"uc-scrollable-features-item--features no-default-margin uc-scrollable-features-item--features_layout-list-fullwidht\">\n            <li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Utilize um painel de multi-acesso para controlo multifuncional completo<\/span><\/li><li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Obtenha uma vis\u00e3o geral detalhada das prefer\u00eancias e permiss\u00f5es dos utilizadores<\/span><\/li><li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Armazenamento seguro de dados de consentimento do utilizador e op\u00e7\u00f5es para cumprir os requisitos legais<\/span><\/li><li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Exporte dados para f\u00e1cil integra\u00e7\u00e3o em sistemas e processos existentes<\/span><\/li>        <\/ul>\n            <\/div>\n<div class=\"uc-scrollable-features-item--column uc-scrollable-features-item--image\"\n     style=\"--column-size:6\">\n    <div class=\"uc-scrollable-features--image__wrapper\"><div class=\"uc-image-mapper\"><img loading=\"lazy\" decoding=\"async\" width=\"610\" height=\"407\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/Group-15.svg?v=f147d70870f6f705\" class=\"desktop-image\" alt=\"\" \/><\/div><\/div><\/div>\n<div class=\"uc-scrollable-features-item--column\"\n     style=\"--column-size:6\">\n            <div class=\"uc-scrollable-features-item--label like-h5 no-default-margin\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2026\/01\/Privacy-Led-Marketing-PMP.svg?v=d3cf71b207bd4b13\" class=\"attachment-full size-full\" alt=\"Privacy Led Marketing\" \/>                    <\/div>\n            <h3 class=\"uc-scrollable-features-item--heading no-default-margin\">Simplifique o consentimento e as prefer\u00eancias do utilizador em todas as suas ferramentas e plataformas de an\u00fancios de martech.<\/h3>\n    <div class=\"uc-scrollable-features-item--content uc-scrollable-features-item--content--size-md\"><p>Com o Usercentrics Preference Manager, pode ativar facilmente o consentimento e as prefer\u00eancias do utilizador atrav\u00e9s de canais e ferramentas de marketing para redirecionar campanhas e comunica\u00e7\u00e3o personalizada<\/p>\n<\/div>\n            <ul class=\"uc-scrollable-features-item--features no-default-margin uc-scrollable-features-item--features_layout-list-fullwidht\">\n            <li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Transmita os dados consentidos e as escolhas dos utilizadores para redirecionar com integra\u00e7\u00e3o bidirecional flex\u00edvel<\/span><\/li><li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Utilize conectores pr\u00e9-constru\u00eddos personalizados para transmitir o consentimento e as prefer\u00eancias de forma segura para ferramentas de terceiros<\/span><\/li><li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Integre com as suas ferramentas de marketing e plataformas de publicidade favoritas, como o Google, o Facebook e o LinkedIn, para transmitir as escolhas de consentimento<\/span><\/li>        <\/ul>\n            <\/div>\n<div class=\"uc-scrollable-features-item--column uc-scrollable-features-item--image\"\n     style=\"--column-size:6\">\n    <div class=\"uc-scrollable-features--image__wrapper\"><div class=\"uc-image-mapper\"><img loading=\"lazy\" decoding=\"async\" width=\"610\" height=\"407\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/Group-16.svg?v=9067582e186bd1c9\" class=\"desktop-image\" alt=\"\" \/><\/div><\/div><\/div>\n<div class=\"uc-scrollable-features-item--column\"\n     style=\"--column-size:6\">\n            <div class=\"uc-scrollable-features-item--label like-h5 no-default-margin\">\n            <img loading=\"lazy\" decoding=\"async\" width=\"72\" height=\"72\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2026\/01\/Data-privacy-compliance-PMP.svg?v=eec090d738dfbcce\" class=\"attachment-full size-full\" alt=\"Data privacy compliance\" \/>                    <\/div>\n            <h3 class=\"uc-scrollable-features-item--heading no-default-margin\">Cumpra os requisitos de privacidade das plataformas de an\u00fancios<\/h3>\n    <div class=\"uc-scrollable-features-item--content uc-scrollable-features-item--content--size-md\"><p>Mantenha as normas de conformidade para o tratamento e partilha de dados pessoais dos utilizadores. Cumpra os requisitos das plataformas de tecnologia de an\u00fancios (Google, Facebook e LinkedIn) e os regulamentos de privacidade de dados, como o RGPD, a CCPA\/CPRA e outros<\/p>\n<\/div>\n            <ul class=\"uc-scrollable-features-item--features no-default-margin uc-scrollable-features-item--features_layout-list-fullwidht\">\n            <li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Aceda ao registo de auditoria para todas as a\u00e7\u00f5es com dados de prefer\u00eancia para monitorizar informa\u00e7\u00f5es sobre quem, quando e o que foi alterado<\/span><\/li><li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Alcance a conformidade com um processo de op\u00e7\u00e3o individual ou duplo para garantir decis\u00f5es informadas e conformes<\/span><\/li><li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Tire proveito de um painel de an\u00e1lise sobre as taxas de consentimento em todas as configura\u00e7\u00f5es<\/span><\/li><li class=\"like-text-md\"><img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/blue_shield_check.svg?v=9ea46454ed1166a4\" class=\"attachment-full size-full\" alt=\"\" \/><span>Permita que os utilizadores fa\u00e7am a gest\u00e3o dos respetivos consentimentos e prefer\u00eancias atrav\u00e9s de uma interface simples e segura<\/span><\/li>        <\/ul>\n            <\/div>\n<div class=\"uc-scrollable-features-item--column uc-scrollable-features-item--image\"\n     style=\"--column-size:6\">\n    <div class=\"uc-scrollable-features--image__wrapper\"><div class=\"uc-image-mapper\"><img loading=\"lazy\" decoding=\"async\" width=\"609\" height=\"406\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/12\/Comply-with-ad-platforms-privacy-requirements-PMP.svg?v=dbdf5c756ef4de16\" class=\"desktop-image\" alt=\"Illustration showing multiple CMP settings\" \/><\/div><\/div><\/div>\n    <\/div>\n    <\/div>\n    <script type=\"module\">\n        new ScrollableFeaturesInline(\n            document.querySelector('#sffbbf984a-2683-4258-ba8d-46ffa63cc2f3'),\n            {layout: 'product'}\n        )\n    <\/script>\n\n\n<div id=\"uc-cta_6a29240b57665\" class=\"uc-cta uc-cta--button alignfull uc-cta--primary uc-ctx--blue\">\n    <div class=\"uc-cta__inner container\">\n        <div class=\"uc-cta__content\">\n                                        <div class=\"uc-cta__heading no-default-margin\">Conhe\u00e7a o Usercentrics Preference Manager<\/div>\n                                                                                <\/div>\n                            <div class=\"uc-cta__section\">\n                                        <a id=\"5835de8c-26c6-4226-a7c3-31424f289f86\" class=\"uc-button uc-button-size-l uc-button-contained  no-default-link-decoration\" href=\"\/pt\/marcar-consultoria\/\" target=\"\"><span>Contactar vendas<\/span><\/a>                                    <\/div>\n            <\/div>\n<\/div>\n    <script type=\"module\">\n        new Uc_Cta(document.getElementById(\"uc-cta_6a29240b57665\"));\n    <\/script>\n\n\n<div class=\"uc-cards-slider uc-cards-slider--layout-default uc-ctx--dark\">\n        <div class=\"container\">\n                            <div class=\"uc-cards-slider__heading\">\n                <div class=\"uc-cards-slider__heading__title like-h2 no-default-margin\">\n                    Porqu\u00ea escolher o Usercentrics Preference Manager                <\/div>\n\n                            <\/div>\n                    <div class=\"uc-slider uc-slider--not-drag\" id=\"slider_6a29240b58b67\">\n                <div class=\"uc-slider__window\">\n            <div class=\"uc-slider__track\">\n                <div class=\"uc-card-icon uc-card-icon-default uc-card-icon__size-large\">\n    <div class=\"uc-card-icon__icon image \">\n        <div class=\"uc-card-icon__icon-inner\">\n            <svg width=\"72\" height=\"72\" viewBox=\"0 0 72 72\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M72 0V39C72 54 57 72 36 72C15 72 0 54 0 39V0H72ZM60 12H12V39C12 42.7245 14.0286 48.0581 18.6103 52.6397C23.0182 57.0476 29.0621 60 36 60C42.9379 60 48.9818 57.0476 53.3897 52.6397C57.9714 48.0581 60 42.7245 60 39V12Z\" fill=\"#00A2FF\"\/>\n<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M35.627 33L23.1582 22.6093L30.8404 13.3907L54.3716 33L30.8404 52.6093L23.1582 43.3907L35.627 33Z\" fill=\"#00A2FF\"\/>\n<\/svg>\n        <\/div>\n    <\/div>\n<div class=\"uc-card-icon__inner\">\n                        <div class=\"uc-card-icon__title like-h4 no-default-margin\">\n            Configura\u00e7\u00e3o f\u00e1cil e intuitiva         <\/div>\n                <div class=\"uc-card-icon__description\">\n            <p>Plataforma f\u00e1cil de utilizar para uma configura\u00e7\u00e3o e integra\u00e7\u00e3o perfeitas. Intuitivo para utilizadores t\u00e9cnicos e n\u00e3o t\u00e9cnicos.<\/p>\n        <\/div>\n    \n            <\/div>\n<\/div>\n<div class=\"uc-card-icon uc-card-icon-default uc-card-icon__size-large\">\n    <div class=\"uc-card-icon__icon image \">\n        <div class=\"uc-card-icon__icon-inner\">\n            <svg width=\"72\" height=\"72\" viewBox=\"0 0 72 72\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M24 18H18V27H24V18ZM54 33H48V42H54V33ZM30 18H54V27H30V18ZM42 42V33H18V42H42Z\" fill=\"#00A2FF\"\/>\n<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M72 0V39C72 54 57 72 36 72C15 72 0 54 0 39V0H72ZM60 12H12V39C12 42.7245 14.0286 48.0581 18.6103 52.6397C23.0182 57.0476 29.0621 60 36 60C42.9379 60 48.9818 57.0476 53.3897 52.6397C57.9714 48.0581 60 42.7245 60 39V12Z\" fill=\"#00A2FF\"\/>\n<\/svg>\n        <\/div>\n    <\/div>\n<div class=\"uc-card-icon__inner\">\n                        <div class=\"uc-card-icon__title like-h4 no-default-margin\">\n            Privacidade integrada        <\/div>\n                <div class=\"uc-card-icon__description\">\n            <p>Desde 2012, a Usercentrics foi pioneira em solu\u00e7\u00f5es de privacidade premium, alinhando-se com os seus objetivos legais e de marketing para uma conformidade de dados robusta.<\/p>\n        <\/div>\n    \n            <\/div>\n<\/div>\n<div class=\"uc-card-icon uc-card-icon-default uc-card-icon__size-large\">\n    <div class=\"uc-card-icon__icon image \">\n        <div class=\"uc-card-icon__icon-inner\">\n            <svg width=\"72\" height=\"72\" viewBox=\"0 0 72 72\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M0 0V36C0 55.848 16.1519 72 36 72C55.848 72 72 55.848 72 36V0H0ZM61.3552 36C61.3552 49.9836 49.9836 61.3552 36 61.3552C22.0164 61.3552 10.6448 49.9836 10.6448 36V10.6448H61.3552V36Z\" fill=\"#00A2FF\"\/>\n<path d=\"M36.001 55.3553C47.3234 55.3553 56.5267 46.152 56.5267 34.8296H45.8819C45.8819 40.2752 41.4466 44.6982 36.0133 44.6982C30.5801 44.6982 26.1448 40.2629 26.1448 34.8296H15.5C15.5 46.152 24.7033 55.3553 36.0257 55.3553H36.001Z\" fill=\"#00A2FF\"\/>\n<\/svg>\n        <\/div>\n    <\/div>\n<div class=\"uc-card-icon__inner\">\n                        <div class=\"uc-card-icon__title like-h4 no-default-margin\">\n            Suporte inigual\u00e1vel        <\/div>\n                <div class=\"uc-card-icon__description\">\n            <p>A nossa equipa dedicada de apoio ao cliente est\u00e1 sempre pronta para o ajudar. Obtenha resolu\u00e7\u00f5es r\u00e1pidas, claras e rigorosas para as suas quest\u00f5es ou preocupa\u00e7\u00f5es.<\/p>\n        <\/div>\n    \n            <\/div>\n<\/div>\n            <\/div>\n        <\/div>\n            <\/div>\n            <script type=\"module\">\n            new Uc_Slider(document.querySelector(\"#slider_6a29240b58b67\"), {\"drag_enabled\":false,\"is_qa_card\":false})\n        <\/script>\n                        <\/div>\n<\/div>\n\n\n<div id=\"uc-cta_6a29240b5922e\" class=\"uc-cta uc-cta--button alignfull uc-cta--primary uc-ctx--blue\">\n    <div class=\"uc-cta__inner container\">\n        <div class=\"uc-cta__content\">\n                            <div class=\"uc-cta__label like-label-m\">Comece j\u00e1<\/div>\n                                        <div class=\"uc-cta__heading no-default-margin\">Contacte a nossa equipa para obter a sua demonstra\u00e7\u00e3o e experimente o Usercentrics Preference Manager gratuitamente durante 30 dias.<\/div>\n                                                                                <\/div>\n                            <div class=\"uc-cta__section\">\n                                        <a id=\"cab2f831-cf5c-4bc3-a0de-f079b54cf682\" class=\"uc-button uc-button-size-l uc-button-contained  no-default-link-decoration\" href=\"\/pt\/marcar-consultoria\/\" target=\"\"><span>Marque uma demonstra\u00e7\u00e3o<\/span><\/a>                                    <\/div>\n            <\/div>\n<\/div>\n    <script type=\"module\">\n        new Uc_Cta(document.getElementById(\"uc-cta_6a29240b5922e\"));\n    <\/script>\n\n\n<div class=\"bg-brand-primary-dark uc-flex-row--background-right uc-ctx--dark\" style=\"\" ><div class=\"uc-flex-row container\" style=\"--padding-top: var(--wp--preset--spacing--5-xl); --padding-bottom: var(--wp--preset--spacing--5-xl);\">\n<div class=\"uc-flex-column\" style=\"--column-size: var(--column-size-6);--i:2;\">\n    \n\n<h3 class=\"wp-block-heading has-brand-white-color has-text-color has-link-color wp-elements-07545736ad6f17eef46fb9c9da165b27\" id=\"h-configurar-o-usercentrics-preference-manager\"><strong>Configurar o Usercentrics Preference Manager<\/strong><\/h3>\n\n\n\n<p class=\"has-brand-white-color has-text-color has-link-color wp-elements-68940691d677396cebbb0a2ed7b43873\">Obtenha informa\u00e7\u00f5es detalhadas para a configura\u00e7\u00e3o simples do Gestor de Prefer\u00eancias. Explore a nossa documenta\u00e7\u00e3o para obter orienta\u00e7\u00f5es passo a passo.<\/p>\n\n\n<a id=\"13939f8a-ca0c-4192-bc64-d41d6881cb53\" class=\"uc-button uc-button-size-m uc-button-text  no-default-link-decoration uc-button-icon-right\" href=\"https:\/\/docs.usercentrics.com\/#\/preference-manager\" target=\"_blank\"><span>Explore a documenta\u00e7\u00e3o<\/span> <svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M13.8811 18.2974L12.4811 16.8474L16.0311 13.2974H3.8811V11.2974H16.0311L12.4811 7.74736L13.8811 6.29736L19.8811 12.2974L13.8811 18.2974Z\" fill=\"black\"\/>\n<\/svg>\n<\/a>\n<\/div>\n\n\n<div class=\"uc-flex-column\" style=\"--column-size: var(--column-size-6);--i:3;\">\n    \n\n<figure class=\"wp-block-image alignright size-full\"><img decoding=\"async\" src=\"https:\/\/usercentrics.com\/wp-content\/uploads\/2024\/08\/Group-34160-1-1.png\" alt=\"\" class=\"wp-image-3105\"\/><\/figure>\n\n<\/div>\n\n<\/div><\/div>\n\n<div class=\"bg-brand-primary-dark uc-flex-row--background-right alignfull uc-ctx--dark\" style=\"\" ><div class=\"uc-flex-row container\" style=\"--padding-top: var(--wp--preset--spacing--10-xl); --padding-bottom: var(--wp--preset--spacing--10-xl);\">\n<div class=\"uc-flex-column\" style=\"--column-size: var(--column-size-6);--i:5;\">\n    \n<div class=\"uc-flex-row\" style=\"--padding-top: 0px; --padding-bottom: 0px;\">\n<div class=\"uc-flex-column\" style=\"--column-size: var(--column-size-9);--i:4;\">\n    \n\n<p class=\"has-brand-blue-color has-text-color has-link-color wp-elements-4c1d998cc08bb5c5aa5d0cf648f83c63\"><strong>RECURSOS PARA SI<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading no-default-margin has-brand-white-color has-text-color has-link-color wp-elements-d17204ecdda1cff4438d3a1a8db8b8b8\" id=\"h-saiba-mais-sobre-gestao-de-preferencias\">Saiba mais sobre gest\u00e3o de prefer\u00eancias<\/h2>\n\n<\/div>\n\n<\/div>\n<\/div>\n\n\n<div class=\"uc-flex-column\" style=\"--column-size: var(--column-size-6);--i:8;\">\n    \n<div class=\"uc-flex-row\" style=\"--padding-top: 0px; --padding-bottom: 0px;\">\n<div class=\"uc-flex-column\" style=\"--column-size: var(--column-size-6);--i:6;\">\n    \n\n    <a class=\"uc-resources-card no-default-link-decoration uc-resources-card--on-black uc-resources-card--layout-knowledge uc-resources-card--full-width-cover uc-resources-card--js\" href=\"https:\/\/usercentrics.com\/pt\/knowledge-hub\/modo-consentimento-google-v2-integracao\/\" target=\"_self\" id=\"4c0b06a4-9408-40ff-ab1c-8be7edbaabf2\" >\n        <div class=\"uc-resources-card__preview\">\n            <span id=\"e1d748f7-a727-4210-9f95-ba00dcc7141c\" class=\"uc-button uc-button-size-s uc-button-tag  selected\"><span>Artigo<\/span><\/span>            <div class=\"uc-resources-card__preview__inner\">\n                <img loading=\"lazy\" decoding=\"async\" class=\"uc-resources-card__preview__inner__img\" aria-hidden=\"true\" width=\"330\"\n                     height=\"330\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/03\/Usercentrics-CMP-supports-Google-Consent-Mode-V2.jpg\" alt=\"\" srcset=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/03\/Usercentrics-CMP-supports-Google-Consent-Mode-V2.jpg 1000w, https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/03\/Usercentrics-CMP-supports-Google-Consent-Mode-V2-300x300.jpg 300w, https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/03\/Usercentrics-CMP-supports-Google-Consent-Mode-V2-150x150.jpg 150w, https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/03\/Usercentrics-CMP-supports-Google-Consent-Mode-V2-768x768.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\">\n            <\/div>\n        <\/div>\n        <div class=\"uc-resources-card__content\">\n            <div class=\"uc-resources-card__content__info\">\n\n                                    <div\n                        class=\"uc-resources-card__content__info__publish-date\">mar\u00e7o 27, 2024<\/div>\n                                            <\/div>\n            <div class=\"uc-resources-card__content__text\">\n                                    <div class=\"uc-resources-card__content__text__heading no-default-margin like-h5\">\n                        A CMP Usercentrics suporta a integra\u00e7\u00e3o do Modo de Consentimento do Google V2                    <\/div>\n                                                    <div\n                        class=\"uc-resources-card__content__text__description\">Enquanto parceira de plataformas de gest\u00e3o de consentimento (CMP) certificada para o Modo de Consentimento do Google, a Usercentrics CMP anuncia o suporte \u00e0 sinaliza\u00e7\u00e3o do Modo de Consentimento V2, garantindo uma integra\u00e7\u00e3o perfeita para clientes de produtos Google com implementa\u00e7\u00e3o standard da CMP.<\/div>\n                            <\/div>\n            <div class=\"uc-resources-card__content__more\">\n                <span id=\"250b2b7d-b1e7-4254-9ab0-1eab8079828f\" class=\"uc-button uc-button-size-m uc-button-link  uc-button-icon-right\"><span>Saiba mais<\/span> <svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M13.8811 18.2974L12.4811 16.8474L16.0311 13.2974H3.8811V11.2974H16.0311L12.4811 7.74736L13.8811 6.29736L19.8811 12.2974L13.8811 18.2974Z\" fill=\"black\"\/>\n<\/svg>\n<\/span>            <\/div>\n        <\/div>\n    <\/a>\n\n<\/div>\n\n\n<div class=\"uc-flex-column\" style=\"--column-size: var(--column-size-6);--i:7;\">\n    \n\n    <a class=\"uc-resources-card no-default-link-decoration uc-resources-card--on-black uc-resources-card--layout-knowledge uc-resources-card--full-width-cover uc-resources-card--js\" href=\"https:\/\/usercentrics.com\/pt\/knowledge-hub\/lei-alema-concorrencia-gwb-vs-digital-markets-act-dma\/\" target=\"_self\" id=\"c73e0432-dd33-425d-adb6-a893a7b07113\" >\n        <div class=\"uc-resources-card__preview\">\n            <span id=\"372f09c2-a6b7-4c56-9c30-9ffd42e7cecd\" class=\"uc-button uc-button-size-s uc-button-tag  selected\"><span>Artigo<\/span><\/span>            <div class=\"uc-resources-card__preview__inner\">\n                <img loading=\"lazy\" decoding=\"async\" class=\"uc-resources-card__preview__inner__img\" aria-hidden=\"true\" width=\"330\"\n                     height=\"330\" src=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/06\/privacy-policy.svg?v=b23aaef94a1c1d18\" alt=\"Lei Alem\u00e3 de Concorr\u00eancia (GWB)\">\n            <\/div>\n        <\/div>\n        <div class=\"uc-resources-card__content\">\n            <div class=\"uc-resources-card__content__info\">\n\n                                    <div\n                        class=\"uc-resources-card__content__info__publish-date\">junho 11, 2024<\/div>\n                                            <\/div>\n            <div class=\"uc-resources-card__content__text\">\n                                    <div class=\"uc-resources-card__content__text__heading no-default-margin like-h5\">\n                        Lei Alem\u00e3 de Concorr\u00eancia (GWB) e Lei dos Mercados Digitais (DMA): Uma an\u00e1lise comparativa                    <\/div>\n                                                    <div\n                        class=\"uc-resources-card__content__text__description\">A Lei Alem\u00e3 de Concorr\u00eancia (GWB) e a Lei dos Mercados Digitais (DMA) foram implementadas na Alemanha e na UE, respectivamente, para regular os mercados digitais. Elas resultam de preocupa\u00e7\u00f5es sobre a posi\u00e7\u00e3o dominante no mercado e a privacidade do usu\u00e1rio. Exploramos suas semelhan\u00e7as e diferen\u00e7as.<\/div>\n                            <\/div>\n            <div class=\"uc-resources-card__content__more\">\n                <span id=\"eee5c883-c645-4412-8bf0-08e026da0b3a\" class=\"uc-button uc-button-size-m uc-button-link  uc-button-icon-right\"><span>Saiba mais<\/span> <svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path d=\"M13.8811 18.2974L12.4811 16.8474L16.0311 13.2974H3.8811V11.2974H16.0311L12.4811 7.74736L13.8811 6.29736L19.8811 12.2974L13.8811 18.2974Z\" fill=\"black\"\/>\n<\/svg>\n<\/span>            <\/div>\n        <\/div>\n    <\/a>\n\n<\/div>\n\n<\/div>\n<\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"editor_notices":[],"footnotes":""},"class_list":["post-4880","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<title>Preference Manager - Consent Management Platform (CMP) Usercentrics<\/title>\n<meta name=\"description\" content=\"Gest\u00e3o de prefer\u00eancias de clientes para empresas, orientada para marketing, personaliza\u00e7\u00e3o e convers\u00f5es.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/usercentrics.com\/pt\/gestao-de-preferencias\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Preference Manager\" \/>\n<meta property=\"og:description\" content=\"Gest\u00e3o de prefer\u00eancias de clientes para empresas, orientada para marketing, personaliza\u00e7\u00e3o e convers\u00f5es.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/usercentrics.com\/pt\/gestao-de-preferencias\/\" \/>\n<meta property=\"og:site_name\" content=\"Consent Management Platform (CMP) Usercentrics\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/usercentrics\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-18T17:51:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/usercentrics.com\/pt\/wp-content\/uploads\/sites\/3\/2024\/09\/Asset-93-100.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@usercentrics\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/usercentrics.com\\\/pt\\\/gestao-de-preferencias\\\/\",\"url\":\"https:\\\/\\\/usercentrics.com\\\/pt\\\/gestao-de-preferencias\\\/\",\"name\":\"Preference Manager - 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