Tracking Apps & Privacy in the Wake of the Coronavirus
With the lift of some of the lockdown policies, Tracking Apps are more and more being used in order to help to stop the spread of the Coronavirus but it raises a lot of ethical and also practical questions such as:
- How to store data
- Privacy vs. Tracking
- How to use consent management in apps?
- What’s the overall perception of this?
Juergen Weichert, Chief Revenue Officer and Hanna Waldenmaier, Head of Strategic Partnerships at Usercentrics GmbH walk us through an overview of a survey they conducted on Coronavirus and provide technical and practical tips to managing tracking and privacy.