CCPA
California Consumer Privacy Act (CCPA) is set to begin on July 1, 2020. Adoption of consumer privacy laws is gaining momentum in the United States. California’s Consumer Privacy Act (CCPA) was the first and continues to influence laws drafted in other states. If your company does business in California, CCPA regulations affect you. Learn what you need to confidently achieve CCPA compliance and check off the lion’s share of requirements for other state and federal privacy laws. As consumer awareness of privacy and consent grows, you will also be enhancing your company’s relationship with website and app users, building trust with your audience, and achieving the highest opt-in rates. Ensure your marketing data strategy is in alignment with the CCPA, and primed for success with future regulations like the California Privacy Rights Act (CPRA).
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