{"id":553,"date":"2023-11-27T12:38:20","date_gmt":"2023-11-27T11:38:20","guid":{"rendered":"https:\/\/stage.usercentrics.com\/?post_type=on_demand_webinar&#038;p=32372"},"modified":"2024-10-03T14:47:25","modified_gmt":"2024-10-03T12:47:25","slug":"the-true-value-of-first-party-data","status":"publish","type":"event","link":"https:\/\/usercentrics.com\/us\/events\/the-true-value-of-first-party-data\/","title":{"rendered":"The true value of first-party data"},"content":{"rendered":"\n\n<h2 class=\"wp-block-heading\">About the webinar<\/h2>\n<p>In this panel discussion our experts talk about the effect of the end of third-party cookies on marketers and how strategies can be built around first-party data.<\/p>\n\n\n<h2 class=\"wp-block-heading\">What you\u2019ll learn<\/h2>\n<ul>\n<li>What the end of third-party cookies means for marketers<\/li>\n<li>What happens when your customers don\u2019t consent to cookies<\/li>\n<li>How to get your customer\u2019s consent instead of privacy fines<\/li>\n<li>Strategic benefits of first-party data<\/li>\n<\/ul>\n\n\n<h2 class=\"wp-block-heading\">Who can benefit from this webinar?<\/h2>\n<p>This webinar can benefit any organization that collects and manages user data for business purposes. The key takeaways are particularly relevant for:<\/p>\n<ul>\n<li>Companies that sell their products or services to users and collect user data for marketing purposes via websites.<\/li>\n<li>Companies that need to comply with local privacy laws and are looking for professional tools and strategies to achieve compliance.<\/li>\n<li>Website owners who want to use various cookies and avoid potentially hefty fines for non-compliant use.<\/li>\n<li>Companies looking to boost customer experiences, by making data-driven decision from first-party data.<\/li>\n<\/ul>\n\n\n","protected":false},"excerpt":{"rendered":"<p>How best to obtain it and how to use it in your marketing strategy.<\/p>\n","protected":false},"featured_media":5596,"template":"","meta":{"_acf_changed":false,"editor_notices":[]},"tags":[],"magazine_issue":[],"magazine_tag":[],"resource_tag":[],"class_list":["post-553","event","type-event","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<title>The true value of first-party data<\/title>\n<meta name=\"description\" content=\"How best to obtain it and how to use it in your marketing strategy.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The true value of first-party data\" \/>\n<meta property=\"og:description\" content=\"How best to obtain it and how to use it in your marketing strategy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/usercentrics.com\/us\/events\/the-true-value-of-first-party-data\/\" \/>\n<meta property=\"og:site_name\" content=\"Usercentrics - 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