{"id":459,"date":"2024-02-23T07:58:00","date_gmt":"2024-02-23T06:58:00","guid":{"rendered":"https:\/\/stage.usercentrics.com\/?post_type=knowledge&p=33040"},"modified":"2025-09-26T15:32:24","modified_gmt":"2025-09-26T13:32:24","slug":"how-to-choose-best-consent-management-platform-for-software-developer","status":"publish","type":"knowledge","link":"https:\/\/usercentrics.com\/us\/knowledge-hub\/how-to-choose-best-consent-management-platform-for-software-developer\/","title":{"rendered":"CMP is a must for app and game publishers. Which one is right for you?"},"content":{"rendered":"

Data privacy is no longer a niche crusade led by a few organizations or governments. Regulators are introducing new rules \u2014 and enforcing them \u2014 all over the world. In fact, Gartner has predicted that 75% of the world\u2019s population will be protected by data privacy<\/a> regulation by the end of 2024.<\/p>\n

This is the new reality, and app developers must adapt to it, or, better, embrace it. It\u2019s time to take your users\u2019 data privacy seriously.
\nThe best way to respond? Implement a Consent Management Platform (CMP). A CMP will build trust by providing clear information and consent choices about tracking in your app. With the upcoming Google Consent Mode for mobile, app developers need a reliable and Google-certified CMP to ensure precise attribution and analytics<\/strong>.<\/p>\n

But which CMP?<\/p>\n

Many developers are looking at Google\u2019s own solution, which is understandable. After 16 January 2024, Google stopped publishers that were not using a Google-certified CMP from serving personalized ads to users in the EU\/EEA or UK.<\/p>\n

Among those options was Google\u2019s own CMP. It\u2019s certainly an easy choice. But is it the right one?<\/p>\n

At Usecentrics, we don\u2019t think so. We are pioneering specialists in consent management, and we believe our SDK for mobile consent management is the best option. You get many more features than with Google\u2019s CMP, all in one easy-to-integrate package.<\/p>\n

In this article we will look closely at the essential features of a CMP and explore why the Usercentrics CMP is a compelling choice for developers.<\/p>\n\n

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Get a Google-certified CMP for your business<\/div>\n
\n Start 30-day free trial <\/span><\/a> <\/div>\n <\/div>\n
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\n \"Google <\/div>\n <\/div>\n <\/div>\n<\/div>\n