# [Enable Microsoft Clarity Consent Mode](https://usercentrics.com/usercentrics-cmp-and-microsoft-clarity-consent-mode/)

**Using Microsoft Clarity? Enable seamless Clarity Consent Mode within the Usercentrics Consent Management Platform. Set up Clarity to collect user data only after valid consent is given to help you comply with the GDPR and other privacy regulations.**

[Start free](https://account.usercentrics.eu/?trial=standard&uc_subscription_type=web&pricing_plan=FreeExtended&source_website=usercentrics.com&lng=en) · [Explore demo](https://usercentrics.com/product-demo/)

*Used by: Osram, CEWE Stiftung & Co. KGaA, Carl Zeiss Meditec, Konica Minolta, C.H. Beck, Hermes, Douglas*

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## Clarity Consent Mode integration with Usercentrics CMP

If your website uses Microsoft Clarity to analyze the behavior of users in the EU/EEA, UK or Switzerland, it must operate in line with privacy regulations such as the GDPR and the ePrivacy Directive.

Beginning **October 31, 2025**, Microsoft Clarity will **enforce Consent Mode compliance** for all websites.

The Usercentrics Web CMP provides out-of-the box support for Microsoft Clarity Consent Mode, automatically signaling user consent to Clarity and helping you align with privacy regulations.

[Explore Demo](https://usercentrics.com/product-demo/)

Explore Microsoft Clarity Consent Mode documentation

[Explore guide](https://support.cookiebot.com/hc/en-us/articles/23262516224284-Microsoft-Clarity-Consent-Mode-Cookiebot-Implementation-guide)

Use our features to customize your consent banner according to your needs and help deliver a tailored user experience.

- Support compliant tracking based on user consent
- Maintain accurate analytics and UX insights while staying privacy compliant
- Build user trust and transparency while still optimizing website conversion rates

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## Why enable Clarity Consent Mode

Google. Microsoft. Amazon.

Microsoft isn't the only platform relying on consent signals to power advertising performance. Today, accurate and aligned consent is essential across every major ad ecosystem.

With Usercentrics CMP, you manage Microsoft UET and Clarity Consent Mode, Google Consent Mode v2, and Amazon Consent Signal (ACS) from one centralized platform. No scattered tools. No duplicate tagging. No complex reconfigurations.

- Send consistent, compliant signals to Google, Microsoft, and Amazon
- Ensure Microsoft tags respect user consent across your entire stack
- Improve signal quality for better optimization and more accurate reporting
- Reduce manual work for marketing and engineering teams
- Stay ahead of evolving global privacy requirements

[Start free trial](https://usercentrics.com/free-trial/)

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## Manage all consent modes in one platform

**Why choose Usercentrics Web CMP**

**Easily comply with privacy regulations**

Simplify your privacy compliance with the latest EU privacy regulations and the requirements of ad tech platforms using our automated and reliable platform.

**Manage all consent signals from one interface**

Usercentrics CMP integrates with major ad and analytics platforms, including [Google Consent Mode](https://usercentrics.com/usercentrics-cmp-and-google-consent-mode-v2/), [Microsoft UET Consent Mode](https://usercentrics.com/usercentrics-cmp-and-microsoft-consent-mode/), and Microsoft Clarity Consent Mode.

**Improve user experience and trust**

Create a user experience people can trust. Drive engagement while keeping full control of your website's design.

[Start free trial](https://account.usercentrics.eu/?trial=standard&uc_subscription_type=web&pricing_plan=FreeExtended&source_website=usercentrics.com&lng=en)

- 2.4 M websites and apps in 195 countries
- 8.8 B monthly consents
- 99%+ customer retention rate
- 4.3/5 rating on G2

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## Automate data privacy compliance

Collect consented user data for privacy laws and ad platform requirements

- Achieve multi-regulation compliance with the GDPR, CCPA, POPIA, and more
- Access to 2,200+ legal templates and privacy policy embeddings
- Automated identification and categorization of tracking services
- Automated identification and categorization of data processing services

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## Provide personalized experiences

Use our powerful features to customize your consent banner according to your needs and deliver a tailored user experience.

- Fully customizable consent banner
- Flexible banner configuration with language tailored to the user's geographic location (60+ languages)
- Integration across multiple domains and devices

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## Increase marketing monetization

Optimize consent data collection to continue delivering personalized ads, increase user engagement, and improve ROI.

- Detailed consent and user interaction analytics
- In-tool A/B testing for consent rate optimization
- Automatic support for the latest version of Microsoft UET Consent Mode
- Integrations with Google Tag Manager, IAB TCF v2.2, and more

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## Frequently asked questions

### What is Microsoft Clarity Consent Mode?

With Microsoft Clarity Consent Mode, Clarity only starts collecting data once valid user consent has been obtained. It prevents cookies from being set or tracking from running until users agree, which helps websites stay compliant with privacy laws like the GDPR and the CCPA.

### Why do I need Clarity Consent Mode?

Since Clarity records session data and user interactions, explicit consent is required before processing begins. Clarity Consent Mode prevents data collection until after valid consent has been collected, protecting your business from privacy violations and maintaining transparency with your users.

### How does Clarity Consent Mode work?

When a visitor lands on your website, the **Usercentrics CMP** asks for consent to process data for analytics purposes. Depending on the user's choice, Usercentrics communicates the consent status to Clarity via the **Clarity Consent API**. If consent is granted, Clarity starts tracking and setting cookies. If not, tracking is blocked until consent is received.

### What happens if a user declines consent?

If a visitor refuses or withdraws consent, Microsoft Clarity stops all tracking and clears any stored cookies. That means your website does not store user session data, heatmaps, or recordings, and stays compliant with the GDPR.

### Who should enable Clarity Consent Mode?

Website owners and marketers using Microsoft Clarity for behavioral analytics should enable Clarity Consent Mode if their users are located in the **EU/EEA**, the **UK**, or **Switzerland**, where compliance with the GDPR or the UK GDPR is mandatory.

### How can I enable Clarity Consent Mode with Usercentrics?

The Usercentrics CMP has built-in support for Clarity Consent Mode. Simply enable the integration in your CMP settings, and consent will be automatically managed and communicated to Clarity via the Consent API — no manual configuration needed.

### Is Clarity Consent Mode compatible with Google Consent Mode?

Yes. Clarity Consent Mode integrates smoothly with Google Consent Mode, so you can manage multiple consent signals across analytics and marketing tools consistently and efficiently.

### What are the benefits of using Clarity with the Usercentrics CMP?

Together, they support privacy compliance, build user trust, and maintain valuable UX insights. You'll be able to understand how users interact with your site, identify bottlenecks, and improve conversion rates — all while respecting user choices and staying aligned with legal requirements.

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## Products
- [Usercentrics Web CMP](https://usercentrics.com/website-consent-management/)
- [Usercentrics App CMP](https://usercentrics.com/in-app-sdk/)
- [Usercentrics CTV CMP](https://usercentrics.com/usercentrics-ctv-cmp/)
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- [ROAS Calculator](https://usercentrics.com/roas-calculator/)

## Solutions
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## Regulations & Frameworks
- [GDPR (EU)](https://usercentrics.com/gdpr/)
- [GDPR (UK)](https://usercentrics.com/uk-gdpr/)
- [CCPA (California)](https://usercentrics.com/ccpa/)
- [TCF v2.3 (IAB)](https://usercentrics.com/cmp-for-publishers/)
- [DMA (EU)](https://usercentrics.com/digital-markets-act-dma/)
- [Amazon Consent Signal](https://usercentrics.com/usercentrics-cmp-and-amazon-consent-signal/)
- [Google Consent Mode (EU)](https://usercentrics.com/usercentrics-cmp-and-google-consent-mode-v2/)
- [Microsoft UET Consent Mode (EU)](https://usercentrics.com/usercentrics-cmp-and-microsoft-consent-mode/)
- [Microsoft Clarity Consent Mode](https://usercentrics.com/usercentrics-cmp-and-microsoft-clarity-consent-mode/)
- [View all regulations](https://usercentrics.com/regulations-and-frameworks/)

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