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Navigating the Post-Cookie Era: Strategies & Solutions

Resources / Events / Navigating the Post-Cookie Era: Strategies & Solutions
Summary

Date: 18 June
Time: 11:00 AM CEST
Location: Online


As the digital landscape undergoes a seismic shift with the impending end of third-party cookies, businesses face a critical juncture in digital marketing strategy. Join Richard van der Velde, Senior Technical Support Specialist at Usercentrics, and Ed Kost, Founder of Cookie Info, on June 18 at 11 am CEST for an insightful webinar delving into the multifaceted implications of this transition.

The demise of third-party cookies presents a challenge but also an opportunity for innovation. Learn how to navigate this evolving terrain and safeguard user privacy while maintaining effective marketing practices. Gain expert insights into Google Consent Mode, a pivotal tool in securing user consent, and explore strategies for conversion modeling amidst changing data landscapes.

Furthermore, delve into the intricacies of server-side tagging and its role in adapting to a cookie-less future. Discover best practices for implementing server-side tagging to ensure data accuracy, privacy compliance, and seamless user experiences.

Unable to attend on that date? Register anyway. The webinar recording will be shared with all registered attendees.

¹The webinar partner is Cookie info

Speakers

Ed Kost
Founder , Cookie Info
Richard van der Velde
Senior Technical Support Specialist , Usercentrics GmbH