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Marketers can build deeper audience connections without overstepping data boundaries. From the B2B “zombie apocalypse” to building the consent banner you’d click ‘accept’ on yourself, experts in data privacy, SEO, social media, and digital content dish on meeting users where they are culturally, while providing value that’s rooted in consented data and human creativity.

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Welcome to the era of Privacy-Led Marketing
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  • Are you measuring what actually matters? | The Privacy-Led Marketing Show
    Usercentrics
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    7 months ago
  • Brand Trust in the Age of Eavesdropping | The Privacy-Led Marketing Show
    Usercentrics
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    8 months ago
  • How should AI agents fit into your business? | The Privacy-Led Marketing Show
    Usercentrics
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    8 months ago
  • How AI, CTV & Virtual Influencers Are Reshaping Marketing | The Privacy-Led Marketing Show
    Usercentrics
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    9 months ago

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Two years ago, Congress passed the “Reforming Intelligence and Securing America” Act (RISAA) that included nominal reforms to Section 702 of the Foreign Intelligence Surveillance Act (FISA). The bill unfortunately included some problematic expansions of the law—but it also included a relatively big victory for civil liberties advocates: Section 702 authorities were only extended for…
EFF joined other digital rights and civil liberties organizations in calling out the unconstitutionality of Federal Communications Commission chair Brendan Carr’s recent threats to punish broadcasters for airing statements he disagrees with. Carr’s recent threats, like his past threats, are unconstitutional efforts to coerce news coverage that favors President Donald Trump. He wrongly claims that the FCC’s “public interest” standard allows him and the commission to revoke the licenses of broadcasters…
While How to Fix the Internet is on hiatus, we wanted to share a great conversation with you from last week. EFF Executive Director Cindy Cohn spoke with bestselling novelist, journalist, and EFF Special Advisor Cory Doctorow about Cindy’s new book, “Privacy’s Defender: My Thirty-Year Fight Against Digital Surveillance” (MIT Press). Privacy info. This embed…
Imagine a newspaper publisher announcing it will no longer allow libraries to keep copies of its paper. That’s effectively what’s begun happening online in the last few months. The Internet Archive—the world’s largest digital library—has preserved newspapers since it went online in the mid-1990s. The Archive’s mission is to preserve the web and make it…