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What is a Data Protection Impact Assessment (DPIA) and do you need them for U.S. data privacy compliance?

The GDPR and other laws require a Data Protection Impact Assessment (DPIA) where data processing activities can result in a high risk to the rights and freedoms of individuals. We look at who is responsible for a DPIA, what it should contain, and how to carry it out for your organization.

What is a privacy notice and why do you need one?

Most data privacy laws require that users be notified about the use of their data, their rights, and more. A privacy notice is a common way to provide this. Read on for everything you need to know about the what, when, why, and how of privacy notices.

Understanding the cookie popup

Privacy-Led Marketing and compliance with global privacy laws require companies to implement a cookie popup that informs users and asks them for their consent. Here’s what you need to know for great user experience, high-quality data, and privacy compliance.

Essential guide to data minimization for U.S. privacy compliance

By adopting data minimization practices, companies can reduce the risks associated with data breaches and misuse, comply with regulatory requirements, and build trust with customers by demonstrating respect for their data and privacy. Here’s what you need to know.

Understanding Google’s Additional Consent: A guide for publishers

As a publisher, you’re likely already aware of consent management’s crucial role in the digital marketplace. Enhancing the user experience through transparency and providing control reinforces customer loyalty while enabling higher engagement and conversion rates.

The Digital Markets Act (DMA): Rules and revelations for travel companies

Travel companies rely on user data to create personalized experiences for customers. But with the Digital Markets Act on the horizon, how will data-driven travel evolve? We explore the impact of the DMA on the travel industry and what travel businesses can do to get ready for it.

Usercentrics supports the latest version of Google Consent Mode

Find out how to implement Google Consent Mode with the Usercentrics Consent Management Platform (CMP) solution in just two steps.

Usercentrics CMP supports Google Consent Mode V2

As Google Consent Mode-certified Consent Management Platforms (CMP) partner, we’re proud to share that Usercentrics CMP supports Google Consent Mode V2 signaling to ensure our customers using Google products experience a seamless integration with our standard CMP implementation.

What is a Google-certified consent management platform and why do you need one?

Understanding Google CMP requirements in the context of the TCF v2.2 is crucial for businesses in the digital advertising space. We explore how to select a Google-certified CMP partner to navigate advertising compliance in the EU, EEA and UK and integrate with Google’s advertising services.

The Digital Markets Act (DMA) for global brands: enhancing enterprise growth and success

The Digital Markets Act introduces new rules that could cause waves in the digital business operations of global enterprise brands. From data portability to user consent, how does this European regulation affect the way your global enterprise operates? Find out.

What the Digital Services Act and Digital Markets Act mean for US businesses

The Digital Services Act package legislated by the European Commission brings a variety of new obligations and opportunities to tech companies and consumers. These new laws will help protect consumers and level the competitive playing field in digital markets.

Navigating the Digital Markets Act: How advertisers can ensure privacy and compliance

The Digital Markets Act is a regulation that’s shaking up how advertisers work with large tech platforms. If you’re an advertiser with an audience in the EU and/or EEA, these changes affect you. We break down what you need to know and how to adapt your advertising strategies effectively.

The Digital Markets Act and legal compliance: A guide for businesses that use core platform services

The Digital Markets Act (DMA) sets new rules for tech gatekeepers, which also affect businesses that use their core platform services. But what does DMA privacy compliance mean for your business? We break down what steps to take to make sure you’re ready for the DMA.

What is a privacy policy and why do you need one?

Privacy policies help organizations comply with privacy laws by communicating to users about data collection by websites and apps.

US privacy law compliance for EU companies

If you are an EU company looking to do business in the US, this article provides you with some of the answers you will need to know about the US Privacy Law.

What is a Digital Markets Act-ready consent management platform and how to choose one

The Digital Markets Act will affect European companies that rely on platforms and services of the six designated gatekeepers. Privacy compliance is a key requirement. Get a consent management solution to compliantly collect, manage and signal user consent to safeguard your digital marketing.

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