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Cultural intelligence at scale
Marketers can build deeper audience connections without overstepping data boundaries. From the B2B “zombie apocalypse” to building the consent banner you’d click ‘accept’ on yourself, experts in data privacy, SEO, social media, and digital content dish on meeting users where they are culturally, while providing value that’s rooted in consented data and human creativity.
Welcome to the era of Privacy-Led Marketing
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Are you measuring what actually matters? | The Privacy-Led Marketing Show·7 months ago
Brand Trust in the Age of Eavesdropping | The Privacy-Led Marketing Show·7 months ago
How should AI agents fit into your business? | The Privacy-Led Marketing Show·8 months ago
How AI, CTV & Virtual Influencers Are Reshaping Marketing | The Privacy-Led Marketing Show·8 months ago
Are you measuring what actually matters? | The Privacy-Led Marketing Show
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7 months ago
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Do you remember the last time you were carded at a bar or restaurant? It was probably such a quick and normal experience, that you barely remember it. But have you ever been carded to use the internet? Being required to present your ID to access content online is becoming a growing reality for many. We’re…
Phishing and data breaches are a constant on the internet. The single best defense against both is to use a password manager to generate and automatically fill a unique password for every site. While 1Password has recently raised their prices, and researchers have recently published potential flaws in some implementations, using a password manager is…
The Secretary of Defense has given an ultimatum to the artificial intelligence company Anthropic in an attempt to bully them into making their technology available to the U.S. military without any restrictions for their use. Anthropic should stick by their principles and refuse to allow their technology to be used in the two ways they…
We recently introduced a policy governing large language model (LLM) assisted contributions to EFF’s open-source projects. At EFF, we strive to produce high quality software tools, rather than simply generating more lines of code in less time. We now explicitly require that contributors understand the code they submit to us and that comments and documentation…