Latest Issue
Cultural intelligence at scale
Marketers can build deeper audience connections without overstepping data boundaries. From the B2B “zombie apocalypse” to building the consent banner you’d click ‘accept’ on yourself, experts in data privacy, SEO, social media, and digital content dish on meeting users where they are culturally, while providing value that’s rooted in consented data and human creativity.
Welcome to the era of Privacy-Led Marketing
Read now All issues
Most Popular
TV show
Are you measuring what actually matters? | The Privacy-Led Marketing Show
•
1 year ago
Get expert insights on Privacy-Led Marketing
The responsibilities of a marketer are changing in the era of data privacy, but Usercentrics Magazine has your back ✅ Sign up for our editorial newsletter and learn how you can navigate the shift.
You’ll get fresh perspectives on how to collect, measure, and activate data in a way that builds trust with consumers right in your inbox — sent 1-2x monthly.
Newsreel
We’ve had a few questions from EFF supporters lately, asking whether the images we use on our blog posts, or on donation and shop items, have been created with AI image generators. We’d like to answer these questions and clarify our internal policy regarding image creation. EFF images are all made by human beings, not by automated image generators, with very rare exceptions. This…
Imagine if McDonald’s could use trademark law to control how you use the term “fast food.” Or if the Canadian government could stop you from using the word “Canada” in the title of a book about the country and its people. That wouldn’t just be absurd; it would be an unacceptable obstacle to criticism of…
Access to accurate information about reproductive and maternal health can be critical. But on Meta’s platforms, simply talking about prescription medication, abortion care, or one’s own medical experiences can be enough to trigger content removals and account restrictions. That’s why EFF recently submitted a public comment to the Meta Oversight Board in its consideration of…
The Senate Commerce Committee will vote this week on several censorious and privacy invasive bills: KOSA, the SCREEN Act, Youth AI Privacy Act, and CHATBOT Act. While we appreciate that the Committee is taking the time to look at these bills separately, it’s still impossible to ignore the message Congress is sending to the world:…