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Cultural intelligence at scale
Marketers can build deeper audience connections without overstepping data boundaries. From the B2B “zombie apocalypse” to building the consent banner you’d click ‘accept’ on yourself, experts in data privacy, SEO, social media, and digital content dish on meeting users where they are culturally, while providing value that’s rooted in consented data and human creativity.
Welcome to the era of Privacy-Led Marketing
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The internet is a vast and confusing place no matter your age. Trying to help youth engage with it safely and privately is a complicated topic that touches on many different skillsets and ideas. But just because it’s complicated doesn’t mean it’s impossible. We’ve launched our Online Privacy for Parents and Youth Surveillance Self-Defense guide…
An open internet where people can freely build, share, and remix each other’s work is a powerful engine of grassroots innovation we’ve all benefited from. In recent decades, however, corporations have taken control of an increasing share of this work, giving them a greater ability to stifle challengers and limit our choices. When regulators address…
The Brazilian National Data Protection Agency (ANPD) plays a pivotal role in the regulation of digital platforms according to new legislation approved in Brazil. Throughout this year, EFF has presented comments, filed submissions, and met with the agency to emphasize crucial guardrails that the enforcement of new regulations should ensure. ANPD is responsible for detailing…
Police agencies across the U.S. have deployed Automated License Plate Readers (ALPRs) to capture images of passing vehicles along with time, date, and GPS coordinates. While the technology itself isn’t new (ALPRs have existed in various forms for more than 50 years, and in the U.S. since 1998), the surveillance landscape has shifted dramatically. Rapid…