Duncan Smith
Guest author
Duncan Smith is the Director of iCompli® Ltd, a leading UK consultancy managing the risks arising from non-compliance with information law and privacy legislation, including emerging AI challenges.
As a certified information privacy professional in Europe (CIPP/E), Duncan leads iCompli in developing and delivering training courses for many of the UK’s leading Professional Bodies. He leads the iCompli ‘compliance as a service’ portfolio, acting as the Data Protection Officer for iCompli clients in both public and private sectors.
Contributions (1)
AI & emerging tech
Protecting human values in AI deployment: lessons from science fiction
Do marketers really face a binary choice between AI-powered marketing and human values? Are The Machines incapable of exhibiting, mimicking, or, more importantly, convincing us they are human? Science fiction has a rich history with stories that warn about poorly deployed AI. What lessons do those stories have for brands today?