USERCENTRICS FOR RETAIL & ECOMMERCE

Personalized and privacy-led customer experiences

Increase trust, engagement, and data capture to grow your business by delivering robust data privacy and personalized customer experiences. Show your audiences you respect privacy and protect data — and your business — in global markets.

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Benefits of a consent and preference management platform

Increase customers’ trust

Achieve higher conversion rates when your customers understand what their data is used for and how it’s protected.

World-class support

From implementation and customization to maintenance and optimization — our world-class support is there when you need it.

Revenue growth

Show every customer you take their privacy seriously. Grow their trust in your brand and increase engagement for long-term value.

Achieve privacy compliance across your websites and apps

Ecommerce enables any company to be global, so companies increasingly need robust data privacy compliance in many markets. We enable compliance with international and local regulations and frameworks. And we always stay up to date as the legal landscape changes so your business is protected.

Achieve multi-regulation compliance with the GDPR, CCPA/CPRA, DMA, and more
Access to our expertise with 2,200 legal templates and privacy policy embeddings
Full stack consent and preference management with streamlined integrations
Google and IAB certified consent management platform for ad platforms’ requirements

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Maximize your revenue with privacy compliance and personalization

Collecting customer data compliantly is critical for growing your ecommerce business. But compliance alone isn’t enough — you need to secure it, update it consistently, and give customers full control over their preferences. We help you handle all of this with ease, ensuring a smooth, personalized experience that drives revenue.

Gain actionable insights with consent and interaction analytics to fine-tune your marketing strategies and increase engagement
Make smarter decisions with A/B testing to optimize marketing efforts
Centralize consent and preference management for more engaging, personalized campaigns that resonate with your audience
Automate compliance requirements as data use and ad platforms’ policies continually evolve and change over time

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Easy to implement and user-friendly for all teams

We design our solutions to be easy to use for teams across companies and levels of technical expertise. We also provide a wealth of support and documentation. Implementation is quick and easy, as is banner customization. Get in-depth analytics to make smarter strategic decisions and optimize your consent management strategy.

Streamlined data request handling with MineOS DSR integration
Comprehensive and scalable multi-regulation consent management
Fast, friendly, best-in-class support and extensive documentation resources
Centralized consent management by platform: web, app, and CTV

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Full customization to match your brand identity

You work hard to develop your brand and earn recognition, goodwill, and trust. Make sure to extend that to your consent solution. Fully customize all visual aspects and messaging in your consent banners and display the right banner to the right audience.

Geolocation rules to display banners based on user location and relevant regulations
In-depth analytics for user interactions and consents to enable fast iteration and optimization
Get high quality no-code templates, as well as HTML, CSS, and JavaScript options for full customization
Use analytics insights and A/B testing for optimization iteration to drive engagement

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What our customers say

Benedikt Schweinfurth

Group Data Protection Officer

“Customizing the banner is super easy. Also, adding new Data Processing Services can be done within minutes. We can also easily check the changes in the draft version for mobile and web platforms, which makes it really convenient.”

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Thomas Adelbauer

Teamlead Application & Data

Usercentrics is a powerful CMP that helps us be GDPR-compliant, is easy to integrate and manage, and gives our customers confidence that we only treat their data with their consent and with care.

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Jeremy Lutz

E-Commerce Web Analyst

Usercentrics is easy to understand and provides some easy-to-use features like a data layer integration or DPS Scanner to help out getting good overviews of Data Processing Services.

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Ann-Kathrin Meyer

Product Owner Webshops

“It’s important to us to guarantee our users a data protection-compliant online shopping experience and display all cookie information transparently. Meeting regional legal requirements is also important. We chose Usercentrics because it meets the highest data protection standards, offers an intuitive user interface with great features, and was easy to integrate into our system. Working with the Usercentrics team has meant having a great partner at our side who supports us quickly and reliably with every question and new project.”