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Usercentrics blog

Dive into our blog articles for insights on data privacy, product news, and regulatory updates. Discover trends in privacy-led marketing, and explore tools and strategies to optimize user consent and increase revenue.
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With a few easy steps, you can add the Usercentrics script to your Hubspot website and start collecting user consent from your website visitors. The Usercentrics Hubspot implementation allows you to harmonize your marketing and data strategy with legal requirements on your Hubspot website through Usercentrics customizable and easy to set up Consent Management Platform.
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Building any amount of trust takes time, and for digital companies this is no different. When it comes to data protection, digital platforms have yet to build a reputation of being at the forefront of data privacy. But this is where dedicated Consent Management tools can help. Studies show a worrying trend for companies: with hundreds of options on innumerable websites, consumers are leveraging their purchasing power by taking their money where they can trust that their data is in good hands. So how can you make sure consumers come back to yours?
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Third-party browser cookies are facing extinction. Google will be phasing them out over the coming months, which has significant implications for entire industries, like global publishing and advertising, and at a more granular level, for individuals online.
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This is an implementation guide for those who have the Usercentrics CMP script tag and an Adobe Launch Cloud account already implemented on their website, and would like to connect everything in Adobe Launch with the Usercentrics CMP, so services only fire with consent. After using this guide, the result will be Adobe Launch triggering events only after consent is given, or stops events from triggering if consent is denied.
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Usercentrics makes it simple for you to collect consent on your website with a few easy steps. Usercentrics allows you to harmonize your marketing and data strategy with legal requirements on your website. Additionally, integrating Matomo to your website in cohesion with your Usercentrics CMP then allows you to manage all in one location your tracking and marketing snippets, such as third party services, without needing to manually block each one of them, while protecting your data and your customer’s privacy.
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New month, new product updates! Supercharge your CMP now with this month’s new features and CMP support.
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