Home Consumers love Transparency

Consumers love Transparency

The California Consumer Privacy Act (CCPA) represents the most significant change for privacy regulation in United States. The bill passed in June last year with more than 600,000 signatures from Californians. Businesses that fail to comply with the regulation, fines of up to $2,500 will be imposed on each case, per individual or person.

The regulation will go into effect on January 2020, with a look-back period starting January 1, 2019.

In this webinar Daniel Barber (DataGrail) will explore the the key principles of the regulation, and discuss how businesses can ensure transparency and control for preferences and consent – two fundamental aspects of the framework.

WHAT TO EXPECT:

We will provide tactical steps to ensure your team is collecting consent correctly and providing control for email preferences throughout the customer lifecycle.

WHO IS THE WEBINAR ADDRESSING?

Employees and decision-makers from the marketing, legal compliance and IT sectors who are interested in the use of tracking technologies on websites in compliance with data protection regulations.

Download

Speakers

Daniel Barber, DataGrail

Daniel Barber

CEO & Co-Founder
DataGrail, Inc.

Daniel Barber is CEO and Co-Founder of DataGrail. Before DataGrail Daniel Barber was leading the sales team at DocuSign, Datanyze (taken over by ZoomInfo), Node.io, ToutApp (taken over by Marketo) and Responsys (taken over by Oracle).

Add to Calendar 2021-05-13 18:00 2021-05-13 19:00 Europe/Berlin Nudging in the right direction: How to achieve a high opt-in rate for your cookie banner Date: 13.05.2021 Time: 9:00 – 10:00 PST | 12:00 – 13:00 EST | 18:00 – 19:00 CET While some might think that pop-up banners can be annoying- they don’t have to be, it just depends how you use them. So how do we get website visitors to comply with ever ... DD/MM/YYYY 15 use-title

Nudging in the right direction: How to achieve a high opt-in rate for your cookie banner

Date: 13.05.2021 Time: 9:00 – 10:00 PST | 12:00 – 13:00 EST | 18:00 – 19:00 CET While some might think that pop-up banners can be annoying- they don’t have to be, it just depends how you use them. So how do we get website visitors to comply with ever ...
Add to Calendar 2021-05-27 18:00 2021-05-27 19:00 Europe/Berlin Boosting the Opt-in as you build trust with your users : Importance of the Privacy Policy Date: 27.05.2021 Time: 9:00 – 10:00 PST | 12:00 – 13:00 EST | 18:00 – 19:00 CET Is a privacy policy truly necessary? Bet your bottom dollar it is! As many of 79% of Americans worry about data privacy infringement leading to Opt-out and loss of adrevenue. ... DD/MM/YYYY 15 use-title

Boosting the Opt-in as you build trust with your users : Importance of the Privacy Policy

Date: 27.05.2021 Time: 9:00 – 10:00 PST | 12:00 – 13:00 EST | 18:00 – 19:00 CET Is a privacy policy truly necessary? Bet your bottom dollar it is! As many of 79% of Americans worry about data privacy infringement leading to Opt-out and loss of adrevenue. ...