Privacy-driven ROI: Unlocking the Power of Google Consent Mode and Consent Management Platforms

In the ever-changing world of digital marketing, achieving the delicate balance between user privacy and monetization is crucial.
Resources / Events / Privacy-driven ROI: Unlocking the Power of Google Consent Mode and Consent Management Platforms
Published by Usercentrics
1 min to read
Jul 4, 2023

Join us to explore Google Consent Mode and Consent Management Platforms (CMPs). Discover how these tools protect user privacy while also increasing revenue. Gain valuable insights into enhancing user experience and driving company profit, all while respecting privacy regulations and user expectations. This webinar equips businesses with actionable strategies to harmonize privacy concerns with the demands of revenue generation in the digital age.

¹the webinar partner is Google LLC

Speakers

Pape Nicholls
Strategic Partner Development Manager, Ads & Research
Google LLC

Ads Privacy specialist who’s been working with CMPs for the past few years in EMEA and the USA.

Tilman Harmeling
Senior Expert Privacy
Usercentrics GmbH

Having focused on the business and technical complexities of privacy throughout his career, Tilman has gained significant and varied experience in how privacy markets work. He joined Usercentrics in 2018, and as Senior Expert Privacy, his goals are to understand the ever-changing privacy landscape and find opportunities for innovation. He works with global enterprises and universities, and is also a sought-after speaker on current privacy topics at events like PrivSec Global, OMR, DMEXCO, the BCG MarTech Series and Leadership Beyond Borders.