Usercentrics blog
Learn with us and thrive in the Privacy-Led Marketing era
Dive into our blog articles for insights on data privacy, product news, and regulatory updates. Discover trends in privacy-led marketing, and explore tools and strategies to optimize user consent and increase revenue.
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Aug 4, 2024
What is a Data Protection Impact Assessment (DPIA) and why is it essential for GDPR compliance?
The GDPR and other laws require a Data Protection Impact Assessment (DPIA) where data processing activities can result in a high risk to the rights and freedoms of individuals. We look at who is responsible for a DPIA, what it should contain, and how to carry it out for your organization.
Aug 6, 2024
What is a privacy notice and why do you need one?
Most data privacy laws require that users be notified about the use of their data, their rights, and more. A privacy notice is a common way to provide this. Read on for everything you need to know about the what, when, why, and how of privacy notices.
Aug 6, 2024
Understanding the cookie popup
Privacy-Led Marketing and compliance with global privacy laws require companies to implement a cookie popup that informs users and asks them for their consent. Here’s what you need to know for great user experience, high-quality data, and privacy compliance.
Jul 30, 2024
Essential guide to data minimization for GDPR compliance
By adopting data minimization practices, companies can reduce the risks associated with data breaches and misuse, comply with regulatory requirements, and build trust with customers by demonstrating respect for their data and privacy. Here’s what you need to know.
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Jan 3, 2025
Australia’s Online Safety Amendment (Social Media Minimum Age) Bill: Will the social media ban for teens work?
Australia has passed a strict new law banning much social media access for children under age 16. The ban is intended to address safety and mental health concerns for children and teens online. Access to various social platforms is prohibited and implementing age-gating measures is required.
Dec 27, 2024
Data privacy trends to watch in 2025
Change in data privacy continued full steam ahead in 2024. Government regulation and business requirements got a lot more intertwined, further proving that data privacy is no longer a “nice to have”. It’s critical for customer satisfaction and sustainable growth. Let’s look ahead to 2025.
Dec 26, 2024
What is personal information and how is it defined under various privacy laws?
According to most data privacy laws, personal information is data from or about a person that can be used to identify them. It can include basic information, like a person’s name or phone number, sensitive details like financial or healthcare information, and even activities online.
Dec 20, 2024
What is Audience Unlocker: obtain consent and more data for targeted advertising
Audience Unlocker enables you to centralize consent management for Google services, helping you to maintain privacy compliance while maximizing your retargeting strategies with consented first-party data.
Dec 20, 2024
The Video Privacy Protection Act (VPPA) explained
The Video Privacy Protection Act (VPPA) was passed in 1988 to protect video rental history and viewing data. Today, its application extends to online video platforms like streaming services. Learn how US courts are interpreting the law and what steps to take for your business to comply.
Dec 17, 2024
A complete overview of student privacy laws around the world
Student data privacy laws protect confidential information about students’ enrollment, academic performance, financial arrangements, and more. Understand worldwide regulations that educational institutions must abide by.
Dec 13, 2024
The European Accessibility Act (EEA): an overview
The European Accessibility Act (EAA) sets accessibility standards for products and services across the EU, aiming to improve inclusion for people with disabilities and older adults. Learn what it covers, who must comply, and how to prepare for the June 2025 enforcement deadline.
Dec 12, 2024
What you need to know about the 7 principles of GDPR
If you operate in the EU or serve EU customers, it’s important to understand the 7 GDPR principles and how to apply them to your data practices. Below are clear examples and actionable steps you can take to help your business stay compliant and build trust.
Dec 12, 2024
EU Cyber Resilience Act: An overview
The EU’s Cyber Resilience Act is a new law that aims to bring added security to networks and the product lifecycles of hardware and software that have digital components. Products that benefit from the new requirements will be on EU shelves by 2027.
Dec 9, 2024
Protecting sensitive information: A complete guide to types, risks, and best practices
Sensitive personal information, also known as SPI, is data that can compromise customers or companies if exposed and result in significant harm. Learn how to protect your company and user data, and how to respond in the event of a breach.
Dec 5, 2024
CalOPPA: Understanding the California Online Privacy Protection Act
If your website collects personally identifiable information from California residents, you may be subject to the California Online Privacy Protection Act (CalOPPA). We break down who must comply, what the law requires, and how to create a privacy policy that aligns with CalOPPA’s standards.
Dec 3, 2024
CCPA vs GDPR: key differences and similarities
The CCPA/CPRA and the GDPR are landmark data privacy regulations that impact organizations worldwide. We look at the differences and similarities between the two laws, and how organizations can achieve compliance with both.
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
Apr 18, 2023
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Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.