Zeotap
Description
Zeotap is the next-generation Customer Data Platform. It empowers brands to unify, enhance and activate customer data in a cookieless future, all while putting consumer privacy and compliance front-and-centre. Recognised by Gartner as a “Cool Vendor”, Zeotap works with over 80 of the world’s top 100 brands, including P&G, Nestlé and Virgin Media. It is also the founding member of ID+, a universal marketing ID initiative.
Use cases
Media Suppression:
- only target customers you really want to target
- Personalize each and every customer journey according to your customers needs
- Gain more insights about your customers with the help of 130+ datasources owned by Zeotap that will enrich your first party data