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Obtaining consumers’ consent to collect and process personal data is becoming standard practice. But consent must be gathered, documented, and managed in specific ways to comply with regulations, guidelines, and the requirements of business partners companies rely on. In this guide, we explain how to do it right.

Data is an essential asset, driving innovation, improving decision-making, and shaping future strategies. But how do we most effectively manage this valuable resource? Enter data lifecycle management.

We’ve reviewed the top 15 compliance automation software options and compared their features and price points.

Learn about the top data mapping tools to help your business track, organize, and manage data for compliance with privacy laws like the GDPR and CCPA. Plus, learn how to choose the right software, compare key features, and find the best fit for your data governance and security needs.

Online privacy is evolving, and Google’s Privacy Sandbox is at the forefront. As third-party cookies become obsolete, advertisers, social platforms, and users must adapt to a privacy-first web. This article explores Privacy Sandbox’s impact, challenges, and what the future holds for digital marketing, media, and data rights.