CookieYes is a consent management platform (CMP) that’s designed to help its users comply with the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), Digital Markets Act (DMA), and other data privacy laws and regulations.
While it does offer powerful features for managing consent, CookieYes users report some frustrations over subscription limitations and customization capabilities. It also lacks some of the tools and functions that some businesses may need to achieve and maintain privacy compliance.
We share our picks of the top six CookieYes alternatives to help you manage user consent and stay privacy compliant.
Our picks of the top CookieYes alternatives:
CookieYes competitors
| Software | Key feature | Recommended for |
| Usercentrics | Extensive analytics and reporting: Gain deep insights into user behavior to drive informed decision-making | Small businesses to enterprises |
| CookieFirst | Re-consent: Set goals for returning visitors to increase opt-in rates and support your marketing goals | Mid-market enterprises |
| Osano | “No Fines, No Penalties” Pledge: Get compensation of up to USD 200,000 for fines or penalties you incur while using the product according to set requirements | Solopreneurs |
| illow | Automated cookie categorization: Use the library of 50,000+ pre-categorized cookies to easily see which trackers are present on your website and what they’re used for | Agencies |
| CookiePro by OneTrust | DataGuidance-powered recommendations: Access regulatory analyses created by lawyers from across 300 jurisdictions to better understand and fulfill requirements | Medium-sized businesses |
| Cookie Information | Data Discovery: Find and categorize personal data collected and stored across your tech stack | Small businesses |
*As of July 2024
Why look for a CookieYes alternative?
CookieYes is a tool to create and customize consent banners and manage cookie consent. It’s available as a plugin for most major content management systems. While G2 users enjoy its intuitive interface, others express frustration over options for customization, and paywalls on numerous features.
- Limited customer support: CookieYes only offers support via email.
- Subscription limitations: G2 users have expressed frustration that important features are locked behind higher pricing tiers, while the free package limits the number of visitors that can see the consent banner.
- Limited customization options: G2 users are looking for more opportunities for banner customization. Plus, CookieYes branding can only be removed if you sign up for the most expensive plan.
Our picks of the 6 top CookieYes competitors
Having a robust consent management solution for customer data empowers your website and app visitors to control what information they share. This leads to two of the main benefits of consent: complying with major data privacy regulations and building trust with your audience.
1. Usercentrics
Usercentrics is committed to keeping up with regulatory changes and helping companies achieve and maintain data privacy compliance. This mission has earned it multiple G2 leaders badges in 2024.
Since 2012, Usercentrics has helped enable companies to provide seamless consent management solutions to respect user privacy and meet legal requirements in line with the GDPR, DMA, CCPA, and other global data privacy regulations and frameworks.
The platform gives you the convenience of being able to configure web and app consent in one place. Plus, features like its powerful DPS Scanner enable you to keep track of all data processing services that are collecting data on your website.
Key features
- Robust analytics and reporting: Get insights about user behavior, including cookie acceptance and denial rates, to drive informed decision-making.
- Legal template database: Make use of an extensive database of over 2,200 legal templates to ensure effective and compliant messaging across regions.
- Extensive customization: Tailor pre-built templates with HTML, CSS, or JavaScript to meet brand requirements.
- Multi-regulation compliance: Meet the requirements of the GDPR, CCPA, DMA (via Google’s Consent Mode requirements), and major data privacy laws and guidelines.
- Geolocation: Detect user locations and automatically update consent banners based on this information.
Pricing
Usercentrics offers a 30-day free trial to get businesses started with consent management, after which they can select one of three pricing plans.
- Starter: USD 60/month for up to 50,000 sessions
- Advanced: USD 175–1,150/month for 50,000+ sessions
- Premium: Custom pricing
| ✅ Pros | ❌ Cons |
| Flexible, scalable CMP that enables both web and app consent management | Steep learning curve for advanced features (G2 user reviews) |
| Database of over 2,200 legal templates | |
| In-depth analytics and reporting |
Usercentrics vs CookieYes
While CookieYes users note customization limitations, Usercentrics’ enables a wide range of customization options directly in the Admin Interface. Plus, features such as geolocation and full banner customization, which are only available on the two most expensive CookieYes tiers, are available from the lowest tier for Usercentrics.
2. CookieFirst
CookieFirst advertises that its users can get on a path to privacy compliance in mere minutes, thanks to its quick and easy signup process. Start with a site scan for first- and third-party cookies, after which you’ll be prompted to customize your cookie banner, which supports over 44 languages.
A free version is available, but you only get one cookie banner (in one language) as well as a one-time cookie scan of your website. Additionally, many essential features, such as IAB TCF 2.2 support, consent audit trails, and opt-in optimization, are not available on its entry-level paid plan.
Key features
- Cookie scanner: Detect first-, second-, and third-party cookies and local storage items present on your site with automatic monthly scans.
- Cookie policy generator: Create and edit an auto-generated cookie policy to share details on the trackers present on your site.
- Re-consent: Set goals for returning visitors to increase opt-in rates and support your marketing goals.
Pricing
CookieFirst gives users a two-week free trial or one month free when you sign up for the annual plan. There are four CookieFirst subscription options.
- Free: EUR 0/month
- Basic: EUR 9/month or EUR 99/year
- Plus: EUR 19/month or EUR 209/year
- Enterprise: Custom pricing
| ✅ Pros | ❌ Cons |
| Multilingual support for over 44 languages | License is needed for many basic features, such as IAB TCF 2.2 support and banner customization |
| Integrates with Google Consent Mode v2 | |
| Uses EU based sub-processors |
3. Osano
US-based Osano offers a range of privacy tools, including consent banner management and Subject Rights Management, as well as an additional privacy consultation tool.
While the platform uses automation to save time and reduce errors in consent management, customization options are somewhat limited (per G2 reviews).
Key features
- “No Fines, No Penalties” pledge: Get compensation of up to USD 200,00 for fines or penalties incurred due to noncompliance with data privacy regulations while using their solution, so long as you meet the requirements of this policy.
- Regulatory guidance: Receive alerts about upcoming legislative and regulatory changes to stay ahead of requirements and maintain compliance.
- Expert consultants: Access a team of data privacy attorneys and other privacy professionals to gain expert insights.
Pricing
Osano’s self-service cookie consent plans are priced as follows:
- Free: Free for 1 user on 1 domain with up to 5,000 visitors per month
- Plus: USD 199/month for 2 users on 3 domains with up to 30,000 visitors per month
Reach out to Osano for pricing on the following plans:
- Privacy Trust & Assurance
- Privacy Essentials
- Privacy Operations & Governance
| ✅ Pros | ❌ Cons |
| Easy to implement (G2 user reviews) | Limited customization options (G2 user reviews) |
| Free tier available | |
| Option to use Osano as a third-party, EU-based DPO |
4. illow
illow is a consent management banner that claims ultra speedy setup — enabling you to implement it with Google Consent Mode v2 in a few minutes.
Using its AI functionality, illow can automatically adapt your cookie banner and display a language- and regulation-specific banner to your visitors.
Despite these pros, G2 users make note of limitations to customization options for banners and policies.
Key features
- Automated cookie categorization: Use the library of 50,000+ pre-categorized cookies to easily see which trackers are present on your website and what they’re used for.
- Roles and permissions: Give specific authorizations and functions to teams or individuals based on the domain they interact with.
- Integrations: Add illow to your WordPress site and synchronize it with Google Tag Manager to improve consent management performance.
Pricing
You can choose from four illow plans based on the number of users that visit your website each month. Signing up for an annual subscription will save you 20 percent.
- Free: USD 0/month for up to 30,000 visitors
- Plus: USD 89/month for up to 1 million visitors
- Agency: Custom pricing and number of visitors
- Custom: Custom pricing for unlimited visitors
| ✅ Pros | ❌ Cons |
| Plug-and-play solution | Limited customization options (G2 user reviews) |
| Responsive, multi-lingual support for 25 different languages | |
| Cloud-based storage |
5. CookiePro by OneTrust
CookiePro by OneTrust is a widely used cookie compliance solution that processes hundreds of thousands of requests each month, for over 750,000 websites. However, after being acquired, CookiePro now forms part of the OneTrust data privacy platform.
Although existing customers are still able to log in to the CookiePro by OneTrust app, new users are directed to the OneTrust Consent & Preferences product, which includes powerful features beyond cookie consent, such as the new DataGuidance support portal.
Key features
- DataGuidance-powered recommendations: Access regulatory analyses, created by lawyers from across 300 jurisdictions, to better understand and fulfill consent management requirements. Or speak directly with an expert and receive additional guidance within 48 hours. (Via OneTrust)
- A/B testing: Test wording, layout, and other banner features to identify which configuration generates the highest conversions. (Via OneTrust)
- GRC and security assurance: Enables GRC (Governance, Risk, and Compliance) Management for numerous global compliance laws. (Via OneTrust)
Pricing
OneTrust offers custom pricing based on business needs and functionality. Contact them for a quote.
| ✅ Pros | ❌ Cons |
| Blocks third-party cookies by default | Nontransparent pricing |
| Includes A/B testing | |
| Includes mobile app consent |
6. Cookie Information
Cookie Information aims to make consent management easy. The platform enables businesses to deploy cookie banners and policies, and manage consent on both their app and website. Despite this, the tool lacks key features to help enable opt-in rate optimization, including A/B testing.
Key features
- Data Discovery: Find and categorize personal data collected and stored across your tech stack.
- Data Subject Requests: Centralize all data access and erasure requests to reduce response times.
- Whistleblowing: Give employees, partners, and clients a place to anonymously disclose incidents and suspected violations.
Pricing
Cookie Information has a flexible pricing structure based on the number of domains. The Essential and Professional plans share many features, but the latter has more robust monitoring capabilities.
- Essential: From EUR 15/month, per domain
- Professional: From EUR 45/month, per domain
| ✅ Pros | ❌ Cons |
| Automatic cookie classification | No A/B testing |
| Data stored on EU servers | |
| Advanced reporting capabilities, including consent rate insights |
Best consent management platform features
A reliable CMP makes it easier to achieve privacy compliance, increase cookie opt-ins, and build trust with your customers. In addition to meeting the provisions of international laws, business requirements, and frameworks — like the GDPR, Google’s Consent Mode v2, and TCF 2.2 — your chosen platform should:
- Work across all of your domains, platforms, and devices
- Give users granular control over their consent preferences
- Be able to generate custom cookie consent banners and policies
- Feature robust data security measures
- Automatically block unwanted cookies and trackers
- Use geotargeting and support multiple languages
Choose a flexible, scalable, and reliable CookieYes alternative
CookieYes offers an attractive user interface and good geographic coverage for regulations. That said, no single platform will be able to meet the requirements of each and every use case, and some users may find that the platform falls short of their compliance needs and expectations.
Each of the CMPs outlined in this article can enable you to improve user experience on your website or app, grow your privacy-led marketing initiatives, achieve and maintain privacy compliance, and build trust with your customers.
As an all-in-one CMP, Usercentrics stands out. It seamlessly integrates with your existing tech stack to ensure that you can effectively collect, store, manage, and signal user consent. This is key to help you achieve your business goals while complying with all relevant global regulations.
