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Dive into our comprehensive resource library. From expert blog articles and compliance checklists to webinars and podcasts, we provide everything you need to navigate and thrive in the privacy-led era.

Resources

Explore blog articles, privacy compliance checklists, online courses, webinars, ebooks, podcasts, product documentation, press releases and much more.

Topics

The top 12 cookieless tracking solutions (and how to choose)

The end of third-party cookies doesn’t mean the end of marketing insights. A reliable cookieless tracking solution helps you stay legally compliant, understand your audience, and make smarter decisions, without compromising privacy.

Paul & Shark teams up with Usercentrics to amplify brand trust and customer experience with robust privacy compliance

Paul & Shark delivers luxury apparel and customer experience to match. So their website has to fully represent their brand. They teamed up with Usercentrics to protect customers’ privacy, improve consent rates for important user data, and meet regulatory compliance requirements.

Server-Side Tagging and server-side tracking: What they are and how they impact consent and data

Server-side tagging and tracking are methods in which tracking tags, like those for analytics and ads, are processed on a server rather than in the user’s browser. Here’s what you need to know.

GDPR penalties: What is the maximum fine for GDPR breaches?

GDPR fines make headlines because of their high dollar values. We look at why companies may be fined, who enforces the GDPR, who is responsible for compliance, and how companies can protect themselves against GDPR violations.

Server-side tracking tools: A comparison

Learn how server-side tracking tools can help you improve data accuracy, boost marketing performance, and achieve compliance with major data privacy laws. Explore the features and benefits of some of the top tools on the market.

Who is responsible for GDPR compliance?

Data controllers and processors are mainly responsible for ensuring that their data collection and processing is GDPR-compliant. Data protection authorities in EU countries manage GDPR enforcement.

A guide to Server-Side Tagging with Google Tag Manager

Server-Side Tagging enables you to manage customer interaction data through your server instead of depending on the user’s browser. Our guide explores the benefits of this approach, how it works, who should use it, and how to implement it in Google Tag Manager.

5 key benefits of server-side tracking marketers should know

Server-side tracking offers better data accuracy, faster site performance, and stronger privacy compliance. In this guide, we explore the key benefits, potential challenges, and which types of businesses are best suited to implement it effectively.

From compliance to conversions: Cookie banner best practices

A well-designed cookie banner helps you achieve privacy compliance while supporting your organization’s marketing efforts. This guide explores the best practices for meeting legal requirements, optimizing opt-in rates, and ensuring smooth implementation.

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