Usercentrics blog
Learn with us and thrive in the Privacy-Led Marketing era
Dive into our blog articles for insights on data privacy, product news, and regulatory updates. Discover trends in privacy-led marketing, and explore tools and strategies to optimize user consent and increase revenue.
Featured
Article
Aug 4, 2024
What is a Data Protection Impact Assessment (DPIA) under the GDPR?
The GDPR and other laws require a Data Protection Impact Assessment (DPIA) where data processing activities can result in a high risk to the rights and freedoms of individuals. We look at who is responsible for a DPIA, what it should contain, and how to carry it out for your organization.
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Article
Aug 6, 2024
What is a privacy notice and why do you need one?
Most data privacy laws require that users be notified about the use of their data, their rights, and more. A privacy notice is a common way to provide this. Read on for everything you need to know about the what, when, why, and how of privacy notices.
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Article
Aug 6, 2024
Understanding the cookie popup
Privacy-Led Marketing and compliance with global privacy laws require companies to implement a cookie popup that informs users and asks them for their consent. Here’s what you need to know for great user experience, high-quality data, and privacy compliance.
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Article
Jul 30, 2024
What you need to know about data minimization
By adopting data minimization practices, companies can reduce the risks associated with data breaches and misuse, comply with regulatory requirements, and build trust with customers by demonstrating respect for their data and privacy. Here’s what you need to know.
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Article
Oct 9, 2023
Key differences between the Digital Markets Act (DMA) and the Digital Services Act (DSA)
In this article, we’ll explore the key differences between the Digital Markets Act and the Digital Services Act, highlighting the scope, regulatory measures, and implications for businesses and consumers.
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Article
Sep 6, 2023
Oregon Consumer Privacy Act (OCPA): An Overview
The Oregon Consumer Privacy Act is the twelfth state-level data privacy law passed in the United States. It was signed by Oregon’s governor on July 18, 2023. It comes into effect July 1, 2024.
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Article
Aug 18, 2023
Saudi Arabia Personal Data Protection Law (PDPL): An Overview
The Saudi Arabia Personal Data Protection Law came into effect in March 2022, though enforcement did not begin for a year. The PDPL is quite similar to the EU’s GDPR in scope.
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Article
Aug 17, 2023
The Principles of GDPR
The GDPR has been highly influential on data privacy legislation around the world. The law is based on seven principles. We look at what these principles are and why they are important, who they are meant to protect, who has to comply with them, and best practices for doing so.
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Article
Aug 17, 2023
The EU-U.S. Data Privacy Framework
The European Union and United States again have an adequacy agreement governing privacy and security for international data transfers. The Data Privacy Framework went into effect July 10th, providing new safeguards for EU residents and enabling US companies to self-certify.
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Article
Aug 16, 2023
What is the best protection method for sharing PII?
Companies collect consumers’ data to improve user experiences, target advertising, and more. When organizations obtain and share personally identifiable information (PII) in the course of business operations, they have to ensure that it’s protected.
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Article
Aug 10, 2023
Exciting Product Updates: Simplified app setup with a new powerful SDK scanner
We are delighted to announce the launch of our SDK scanner for Mobile Apps, a feature designed to streamline CMP configuration, saving time for developers, legal and marketing teams.
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Article
Aug 2, 2023
What is the maximum fine related to GDPR violations?
GDPR fines make headlines because of high dollar values involved. We look at why companies may get fined, who enforces the GDPR, who is responsible for compliance, and how companies can protect themselves against violations.
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Article
Aug 2, 2023
Top data privacy issues for apps, games and web publishers
Data protection authorities are increasing enforcement, particularly in markets, like apps, where data privacy compliance has been lax. Learn about the biggest privacy issues for apps, games, and web publishers and how to mitigate risks and combat data breaches.
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Article
Jul 28, 2023
Florida Digital Bill of Rights (FDBR): An Overview
The Florida Digital Bill of Rights is the tenth state-level data privacy law passed in the United States, with a critical focus on online social media platforms and the protection of children.
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Article
Jul 27, 2023
Texas Data Privacy and Security Act (TDPSA): An Overview
The Texas Data Privacy and Security Act is the eleventh comprehensive state-level data privacy law passed in the United States, signed into law within days of Florida’s regulation.
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Article
Jul 25, 2023
How does the GDPR affect B2B sales?
GDPR compliance applies to personal data used for B2B sales and marketing operations just as it does to B2C operations. It’s as important to build trust with partners as with customers. We look at how the GDPR affects the B2B outbound sales process and how organizations can achieve compliance.
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Article
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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Online
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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Article
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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Press
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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