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Usercentrics blog

Dive into our blog articles for insights on data privacy, product news, and regulatory updates. Discover trends in privacy-led marketing, and explore tools and strategies to optimize user consent and increase revenue.
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The Web Accessibility Initiative released its latest recommendations for digital accessibility and inclusive design with the WCAG 2.2. We explore the WCAG requirements and recommendations, what accessibility laws require, and how you can provide better user experience to your full audience.
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Cross-site tracking enables you to collect data on customers across multiple websites to personalize the online experience. Explore how to achieve compliance with leading privacy laws and maintain trust while implementing these practices.
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We explain the recent European legal rulings about Google Analytics and GDPR compliance, what Google is doing about it, and how companies can protect data.
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What is cloud compliance? Here’s what you need to know, including best practices to follow to achieve cloud security compliance with international standards.
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Learn how to meet customer expectations for personalized web experiences while respecting their privacy and preferences. This article covers how web personalization can benefit your brand and how to implement a privacy-first personalization strategy.
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Cross-context behavioral advertising (CCBA) has transformed marketing, but it has also created complex privacy compliance challenges. This guide explains what CCBA is, its impact on data collection practices, and your legal obligations under laws like the CPRA and GDPR.
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Data mapping helps you achieve compliance and improve decision-making after migrating, integrating, transforming, or consolidating data. This guide walks you through the data mapping process to help you effectively chart your data and avoid costly mistakes.
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Chinese AI company DeepSeek has caused a stir with its R1 model. EU regulators are also paying attention and expressing concern over the app’s collection and use of EU residents’ personal data. We look at why data protection authorities are investigating and what action they’re taking.
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