Digital Markets Act and its impact on online marketing – improve results and opt-in rates in the new digital era

The Digital Markets Act and its obligations will soon change the way marketers in the EU operate in terms of user consent and data management. Are you ready to embrace consent-based marketing and fulfill the new requirements?

If you use major advertising services like Google Ads, Facebook Ads, etc., you’ll likely need to prepare your business for the DMA and secure your market operations. Don’t risk disruption to your advertising, loss of data and revenue, or damage to your brand’s reputation. Learn simple, practical ways to comply with the new regulations and increase opt-in rates and ROI.

• What is the DMA and how will it affect online marketing?
• Why is it important for marketers to get ready?
• How do you set up an automated consent solution to be ready for the DMA?

Learn an easy way to prepare your business website to meet upcoming DMA-related requirements. Watch our experts present automated consent solutions during a live DEMO session and a Q&A session.

• EU companies that use key advertising services such as Google Ads or Facebook Ads to promote and sell their products or services to users
• Businesses that need to comply with GDPR and local privacy laws and are looking for professional tools and strategies to achieve compliance
• Marketers who want to get users to say ‘yes’ to personalized ads and remarketing