Consent Management API by Usercentrics

Empower trust and transparency: Elevate your platform with our premium Consent Management API, now featuring easier-than-ever integration.

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Watch our brief video to learn more about the partnership with Usercentrics.

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powered by Usercentrics Consent Management Platform

The integration with Usercentrics is just the beginning.

Increase your average order value

Inform customers about the evolving landscape and the advantages of having a data privacy-compliant CMP on their site. Extend your portfolio with embedding, bundling, or add-ons to enhance their tech investment value and unlock new revenue streams.

Be perceived as a Privacy-First company

Demonstrate your commitment to privacy by adopting and promoting compliant and transparent user data protection measures. Set your platform apart from competitors and lead in building trust with end-users through empowering them with choice.

Start a true consent management partnership

True partners in your data privacy journey, we guide you through compliance requirements and optimal integration into your platform and business. Enjoy exclusive access to content, onboarding materials and dedicated technical support.

Develop custom consent solutions

Drag-and-drop consent banners and pop-ups

Offer pre-built consent banners and pop-ups that website owners can easily add to their websites without coding.

Customize for different audiences

Use our consent management API to tailor banners based on website owners’ user location, language, or website content, ensuring relevant and compliant requests.

Manage granular configuration options

Allow website owners to define various purposes for data collection and offer granular consent choices for each purpose.

Scale up your operations

Look & feel

Seamlessly integrate consent management into your platform, ensuring a familiar UX and native experience.

Automate consent management tasks

Streamline consent collection, data sharing, and reporting processes, allowing website owners to focus on core activities.

Reduce development time

Minimize development efforts for website owners by eliminating the need for custom coding.

Accommodate high traffic volumes

Manage consent banners across hundreds to tens of thousands of websites efficiently and securely, thanks to our API’s robust infrastructure.

Expand your revenue opportunities

Enhanced functionality

Leverage the capabilities of the Usercentrics Consent Management API to enhance your products’ functionality, offering a comprehensive solution to your users.

Reduce churn

Increase customer loyalty by integrating a more comprehensive solution through our API, making it more challenging for users to switch to competitors.

Differentiate from competitors

Stand out by leveraging the well-known privacy brand Usercentrics to build a privacy-first reputation for your platform.

Generate a net positive margin

Benefit from competitive pricing designed for scalability.

Effortless data privacy compliance for every platform

Consent collection and withdrawal

Utilize a preconfigured yet customizable, data-compliant consent banner for efficient consent collection and easy withdrawal.

Consent storage

Securely document consent as proof, ready for audits or regulatory checks.

Dynamic consent text and noticies

Automatically update consent text and notices based on user location or legal requirements, ensuring information is always current and relevant.

Co-branded banner

Enhance trust with a co-branded banner featuring a well-known brand in the privacy space, giving website owners and their users’ confidence in data privacy compliance.

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Effortless data privacy compliance for every platform

Website CMS
Ecommerce platforms
Landing page builders
Hosters

Large agencies
Full-service providers
B2B SaaS companies

Legal-tech SaaS solutions
Complementary products to Consent Management

What our partners say about us

“We rely on outsourcing certain services for cost reasons. This includes the technical development of a user-friendly CMP solution that can be customized for customers and clients. Usercentrics is a reliable partner and service provider – we found a really good balance between comprehensive features, performance, and pricing. We have many different requirements and are well looked after all around. The support is also fast and straightforward.”

Denise Heister, Communications & Project Manager at Trusted Shops.

“Usercentrics’ integrations are simple plug-and-play solutions that enable our mutual customers to comply with global privacy laws and data protection regulations. It builds user trust by creating a transparent user experience with clear information.”

Mandy Engel, Technology Partner Manager – Acquisition Specialist at Shopware.

Learn more on how to turn data privacy into a competitive advantage

What is privacy by design and how does it protect data and user privacy? Read more

Consent Management Platform – buy or build yourself? Read more

It’s all about consumer trust: How transparent data management can build up your brand’s image Read more

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FAQs

Where do I start?

Our team will connect with you to ensure our partnership is on the right track from day one.
To apply to become a platform partner, just complete this form.

How can I access the Consent Management API documentation?

From the moment you apply and are accepted into the partnership program, the technical documentation will be provided to you as part of the onboarding process.
You’ll also get access to a testing environment for safe testing and implementation.

What if my team has technical questions?

We have you covered. We have a team of dedicated Partner Technical Specialists who will ensure the integration and implementation of the Consent Management API meets the required standards.

What if new regulations are passed or existing laws change?

Our privacy experts stay abreast of legislative changes to keep you informed and ensure your customers’ privacy compliance. Additionally, you will benefit from the support of a dedicated partner manager tailored to your needs.

Do customers need to purchase Usercentrics directly?

No, you own the relationship with website owners. By implementing Usercentrics CMP and becoming a Platform Partner, you’ll control every aspect, including how the solution is marketed and distributed to your customers.

How do I join the Usercentrics Platform Partnership Program?

The process is simple.Request a meeting with our Platform Partner Experts. Walk them through your needs and technical requirements. Agree on the contract details and join the Usercentrics Partner community.

What is Usercentrics Consent Management API?

The Usercentrics Consent Management API is a new part of Usercentrics’ Consent Management Platform (CMP), which facilitates the management and documentation of user consents for cookies and other tracking technologies on websites and apps. This API allows website builders and digital agencies to seamlessly integrate the CMP into their existing products, ensuring transparency in cookie usage and tracking technologies for their customers, regardless of the technology they have behind their digital interfaces.

What is Google Consent Mode?

Google Consent Mode is an innovative framework designed to help digital agencies, tech platforms, and advertisers navigate the complex landscape of user consent under privacy regulations like the GDPR and ePrivacy Directive. It allows websites and apps to adjust how Google’s advertising and analytics services behave based on the consent status of users, ensuring compliance while minimizing the impact on data collection and ad personalization.

What is a consent rate?

A consent rate refers to the percentage of users who have given their permission or consent to a website or app to collect and use their personal data, often through the use of cookies or similar tracking technologies. It’s a critical metric for websites and online services, especially in the context of adhering to privacy regulations like GDPR, as it directly impacts the amount of data that can be legally collected and used for various purposes, including analytics, personalization and targeted advertising.

What role does Google Consent Mode play in enhancing targeted advertising?

Google Consent Mode allows advertisers to respect user privacy choices while minimizing the impact on data collection and targeted advertising. When users deny cookie consent, Google Consent Mode adjusts Google tags to not use cookies for advertising or analytics. This is complemented by conversion modeling, which helps fill in measurement gaps, ensuring that campaigns are still optimized based on a comprehensive view of results, thus balancing privacy compliance with advertising needs.

How does modeling for targeted ads work in relation to Google Consent Mode?

Modeling for targeted ads, in the context of Google Consent Mode, adapts to user consent for a balanced approach between privacy and personalized advertising. Google Consent Mode detects user consent for cookies, adjusting data collection accordingly. For consenting users, detailed behavioral data supports precise ad targeting. Without consent, it relies on aggregated and anonymized data to inform broader ad strategies while respecting privacy. This model requires advertisers to continuously refine their targeting strategies based on the available data granularity. Google Consent Mode also supports conversion modeling to estimate unobservable conversions, ensuring advertisers can measure and optimize campaign performance within privacy constraints. This approach ensures compliance with privacy regulations and maintains user trust while enabling effective advertising strategies.

How do consent models affect the collection and use of user data?

Consent models are frameworks that govern how user data can be collected, stored, and used based on user consent. These models ensure compliance with data protection regulations, such as GDPR, by requiring businesses to obtain explicit permission from users before processing their personal information. The effectiveness of a consent model lies in its transparency and user control, allowing users to make informed choices about their data. As a result, consent models not only protect user privacy but also build trust between users and companies, potentially enhancing user engagement and loyalty.