Data Privacy
Presidential Executive Order directs implementation of new “Privacy Shield” EU-US Data Privacy Framework
With the signing of an Executive Order, a new “Privacy Shield” Data Privacy Framework between the EU and US...
Mobile Apps: the Wild West of data privacy?
This report highlights the high rate of GDPR noncompliance on mobile apps in the EU
Case study with Fraport AG
Protecting data and optimizing consent on a large and varied web portfolio while limiting resource requirements.
Why do you need a Preference Management and Consent Management Solution?
Preference management enables brands to better centralize, target and segment based on higher quality data, and integrates seamlessly with...
European Data Protection and Privacy Conference
Back at the IAPP, this time in Brussels. Learn about the relevance of consent when it comes to establishing trust with people and privacy
Case Study with AFAG Messen und Ausstellungen GmbH
Ensuring the highest trust in their websites and brands and data-driven insights with their Usercentrics partnership
How to implement server-side conversion tracking with Google Ads and Usercentrics CMP
Server-side tagging enables better data quality and control and reduced costs. Learn more about implementing it with Google Ads...
Usercentrics is a certified Google CMP Program Partner
Google has launched a new CMP Partner Program with Google Consent Mode featuring Usercentrics Consent Management Platforms (CMPs).
Case study with HMG Benelux
Extending exceptional customer experiences online and ensuring privacy compliance with limited resource requirements.
Server-side tagging: what it is and how it will impact the future of consent and data
Privacy regulations and web technologies are changing quickly, presenting challenges for companies that need data. More sophisticated solutions are coming.
Case Study with SAG Digital
Achieving a balance of growth as a data-driven company while maintaining customer trust and respect.
Case study with Crossplan Deutschland
User trust is critical to value creation for publishers, requiring strong privacy compliance across platforms.
Case study with Scout24
A need for leading edge technical capabilities, easy integration with extensions, and flexibility to meet regulatory needs.
Case study with immowelt
A need for a user-friendly, multi-platform all-in-one consent solution with cross-domain flexibility.
Data Protection & Privacy Leaders Conference
The conference where DPOs and Privacy & Security professionals can gain an insight and practical advice on the real world business challenges and...
Privacy and Data Protection Summit
The latest trends and technological advancements, e-privacy and cookies, the cross-industry application of data privacy programs, as well as, regulatory...
IAPP Europe Data Protection Congress
The place for data protection professionals to gain insights and operational practices, network with peers and benchmark their data privacy programmes.
Case study with WeLocal World
Fast onboarding, seamless brand integration and a GDPR compliance solution that provides peace of mind.
Case study with Kemmler Baustoffe
Transparency and security for B2B customers to ensure data privacy, security and great customer experience.
Case study with metacrew group
Flexibility for current and future branding, transparent messaging, and regulatory compliance needs, great user experience.
Case study with congstar
Consent management solutions to ensure user-friendly customer experiences and securing data for optimized marketing.
Case study with Publisher C.H. Beck
Comprehensive consent management solutions to ensure secure, granular customer and user data for ecommerce optimization.
Privacy for Marketing
The latest on data protection and privacy for brands and marketing professionals.
How to create a child-safe platform & meet data privacy laws
We explore the risks of technology on children’s privacy rights and how your platform can benefit from early privacy integrations.
Privacy Symposium Conference
Meet top level experts shedding light on the latest developments in data protection regulations, compliance and innovative technologies.
Staying ahead of GDPR privacy changes through anticipatory compliance
Exploring the interconnectedness of privacy, IT and engineering in order to best anticipate privacy regulations and stay ahead of the legislative curve.
Consent Management for Customer Data Solutions
Using Data Warehouses and CDPs to store and manage customer data on companies’ own servers means opportunities and constraints...
A World of Technology, But How Much Data Is This Generating?
With so many new technologies in use, have you ever wondered how much data is being generated? If so, this session of Tech that Talks is for you.
Data Privacy Trends For 2022 And What To Watch Out For
What steps is the US taking with regards to its data privacy policies and how can you get your company data privacy ready?
South Africa’s Protection of Personal Information Act – an overview
South Africa’s POPIA is a data privacy law that preceded the GDPR by five years. We look at how...
Artificial intelligence (AI) and data privacy
Businesses use artificial intelligence for data analysis to improve predictions and decisions. This brings security responsibilities and data privacy...
German Data Protection Officer calls for Google to offer “reject all” cookie consent option
Hamburg Data Protection Officer calls for Google to fix unequal access to consent and enable a “reject all” option...
Privacy World reimagined: How to leverage data with the future of privacy
How secure is data gained by IoT devices & other future-oriented technologies? Learn approaches to take to comply with privacy laws.
EU pharmacy webshops: How GDPR violations put customer trust at risk
This report highlights the high rate of GDPR non-compliance within popular pharma eCommerce sites in the EU.
Brazil’s General Data Protection Law / Lei Geral de Proteção de Dados (LGPD) – an overview
Brazil’s LGPD builds on existing Brazilian law and is influenced by the GDPR. We look at how it addresses...
How Server-side tracking and consent management creates harmony between privacy and data
Managing user consent is no longer just an in-browser discipline. Evolving technology and legislation require brands to consider new...
Cookie consent: 4 tips to increase opt-in rates and regain users trust
The acceptance rate is the key to improving ad revenue. Find out how to re-engage users who have opted out.
How to check if your app is compliant with privacy regulations
Usercentrics’ Mobile Apps SDK helps app developers achieve compliance and build trust when requesting and processing users’ data.
What are dark patterns and how do they affect consent?
With more privacy laws in place around the world, use of dark patterns and similar manipulative design techniques is...
The EU’s General Data Protection Regulation (GDPR) – an overview
The EU’s GDPR is a well-known, influential privacy law. We look at how it addresses consumer rights, companies’ responsibilities...
The Telecommunications Telemedia Data Protection Act (TTDPA): what’s changed for companies
As of December 2021, a new data protection law with an expanded scope will apply to companies in or...
Children’s Online Privacy Act (COPPA) – An Overview
The Children’s Online Privacy Protection Act is a federal law in the United States that came into effect in...
China’s Personal Information Protection Law – An Overview of PIPL
We look at what China’s Personal Information Protection Law means for the data privacy rights of citizens and for...
Data is the new gold – how and why it is collected and sold
Consumer data is constantly collected and sold online. Smart companies can turn consent for that – not just the...
Canada’s Consumer Privacy Protection Act – an overview
Canada’s B-C11 would greatly modernize the country’s privacy law. We will take a look at one of the two...
Google’s ReCAPTCHA v3: What you need to know to be GDPR compliant
The pros and cons of Google's 3rd version of ReCAPTCHA. What's changing in terms of the GDPR and...
Colorado Privacy Act – an overview
The Colorado Privacy Act is the third state-level privacy law passed in the US. It reflects consistency with other...
Privacy by design: 6 reasons why apps must care about privacy
It is critical for companies that rely upon much of their revenue from user interaction to have a proper...
European Data Protection Board guidelines for consent
In this article, we have compiled a summary of the most important points from the European Data Protection Board's,...
10 point checklist: GDPR compliance for startups
Our GDPR compliance checklist for startups provides you with the information you need to help you navigate data privacy correctly.
Data Anonymization: The What, Why, and How of Data Anonymization
We explain the whats, whys, and hows of data anonymization. Discover the best practices and the impacts of data anonymization.
POPIA vs GDPR: an overview
What is POPIA compliance, and how does it compare to GDPR compliance? You can learn this and more in...
US Privacy Law Compliance for EU Companies
If you are an EU company looking to do business in the US, this article provides you with some...
Cookieless future: Are Cookies the next tech dinosaur? 5 tips for a future proof marketing strategy
We explore what a cookieless future could be like and why advertising without cookies isn't the end of advertising.
What are DSARs and how should you handle them?
A Data Subject Access Request (DSAR) is a request from a member of the public, which can include colleagues,...
California Privacy Rights Act (CPRA) and the future of privacy law
The California Consumer Privacy Act (CCPA) came into effect January 1st, 2020 and is the state’s current privacy law....
The Virginia Consumer Data Protection Act (CDPA): applying learning from California and the EU
The United States does not yet have a federal privacy law, but led by California more states are getting...
California Consumer Privacy Act (CCPA) – an overview
The first, and to date, most influential state-level consumer privacy law passed in the US, is the California Consumer...
Joint Controllership and the GDPR: what you need to know
We explain what Joint Controllership is, its advantages and obligations, and what it means for companies.
Optimizing your BigQuery tables using clustering
Besides the table partitioning to improve performance and costs in BigQuery, there is also another technique available called clustering.
GDPR cookie consent – now and in the future
Tracking Cookies and the GDPR: Why not all cookies are the chocolate chip kind? What are tracking cookies and...
It’s all about consumer trust: How transparent data management can build up your brand’s image
Building any amount of trust takes time, and for digital companies this is no different. When it comes to...
Page Experience is now a new ranking factor for Google – Here’s the next step!
The heat is on: as of May 2021, Google will make Page Experience, i.e. the "user-friendliness of pages," a...
Working with data in BigQuery using Node.js
This article wants to get a bit into the actual usage of BigQuery and show how to read and...
What’s the deal with Google BigQuery, and what does it cost?
The purpose of this article is to give you a rough overview of BigQuery and a few insights into...
Opt-in Optimization
Our Whitepaper gives you detailed information about Opt-in Optimization
Buyer’s Guide: Consent Management Platform
What criteria do I have to consider when choosing a Consent Management Platform?
Why you need a cookie banner
When a user visits a website for the first time, a cookie banner will appear, informing the user about...