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Usercentrics blog

Dive into our blog articles for insights on data privacy, product news, and regulatory updates. Discover trends in privacy-led marketing, and explore tools and strategies to optimize user consent and increase revenue.
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Cookies and pixels both kick in when people visit a website, but they track user activity and affect privacy compliance in different ways. Learn what they do, how they work, and how to implement each to responsibly collect data, protect user privacy, and strengthen customer relationships.
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The General Data Protection Regulation requires organizations to explain how they process personal data from EU/EEA residents in their website’s privacy policy. Understand the importance of compliance, what details to include, and how to develop your own policy using our template.
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User data protection is essential for businesses of all sizes. It means keeping customer information safe from breaches, misuse, and loss while also staying compliant with regulations. Strong data protection builds trust, defends against financial and reputational damage, and secures operations for the future.
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If your website collects data from visitors, you’ll need to comply with cookie laws and privacy regulations. However, becoming cookie-compliant doesn’t have to be challenging if you follow the right steps.
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Data brokers obtain personal data from a wide variety of sources, aggregate and analyze it, and sell it to many companies, agencies, and industries. The business is highly lucrative. We look at what data gets collected, from where, how it’s used and monetized, and what laws regulate this industry.
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Canada’s data privacy law has been active since 2000, through big changes in digital markets and business and personal reliance on the internet. PIPEDA has been updated multiple times, and is again due for an overhaul. Learn about PIPEDA compliance requirements, the 10 Fair Information Principles, and more.
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A GDPR audit is necessary to ensure that your company is compliant with the requirements of the GDPR. During a compliance audit, you’ll review your company’s data processing activities and identify any areas of non-compliance.
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The IAB Transparency and Consent Framework (IAB TCF v2.2) is the standard to enable GDPR and ePrivacy compliance in digital advertising and has become required by Google in Europe. This guide explains its evolution, key updates, compliance requirements, and why choosing an IAB-approved consent management platform (CMP) supports both trust and growth.
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