Blog
What is consent-based marketing? Benefits and tips for marketers
Digital Markets Act uncovered: top 30 DMA questions answered
TCF 2.2 publishers’ guide: updates, insights, and best practices
Industry News
Google Ads, GA4 and consent management
What does Meta’s ad-free subscription model for European users mean for the future of digital advertising?
Google’s March deadline for privacy compliance: CMPs, Consent Mode and ensuring continued advertising
Regulations
Comprehensive GDPR compliance checklist for U.S. companies
Are ecommerce businesses ready for the new consent requirements?
How the European Digital Markets Act (DMA) impacts user privacy and consent management
Apps
What Is Mobile App Consent? 5 Tips for Obtaining App Consent
AdMob for Games: The ultimate guide to increasing mobile game monetization with user consent
Mobile app monetization: Google AdMob in the mobile advertising market
Server-side tagging
Server-side tagging: what it is and how it will impact the future of consent and data
How to respect consent in your Tealium EventStream with the Usercentrics CMP
How to implement server-side conversion tracking with Google Ads and Usercentrics CMP
Data Privacy
Ecommerce privacy compliance and effects of data privacy
What is the Google EU user consent policy?
Zero-party, first-party, second-party and third-party data: What’s the difference and should you use them all?
Cookies
German Data Protection Officer calls for Google to offer “reject all” cookie consent option
Google Introduces Topics to replace the controversial Federated Learning of Cohorts
Cookie consent: 4 tips to increase opt-in rates and regain users trust
Privacy Policy
How to write a privacy policy
What is privacy by design and how does it protect data and user privacy?
The ePrivacy Directive, ePrivacy Regulation and GDPR: what do they mean for your business?
Product Updates
Usercentrics CMP supports Google Consent Mode V2
Usercentrics is certified for Google’s new CMP requirement for publishers
Consent Management for Customer Data Solutions
Latest articles
TCF v2.2 and Monetization Partnerships: Fostering Collaboration with Consent Management Platforms (CMPs) for App Publishers
Navigating TCF v2.2 in mobile advertising is a fine balance. It's about respecting user consent while maximizing ad revenues....
Learn more >TCF v2.2 and Mobile Advertising: Adapting to the New Landscape for App Publishers
Understanding the TCF v2.2 guidelines is a critical aspect for mobile advertisers in today's digital landscape. As consent becomes...
Learn more >Switzerland’s Federal Act on Data Protection (FADP)
Switzerland’s new FADP replaces the previous 30-year-old data privacy act, bringing it up to date with new technologies and...
Learn more >Who is responsible for GDPR compliance?
Data controllers and processors are mainly responsible for ensuring data processing they do is GDPR-compliant. Data protection authorities in...
Learn more >Indiana Consumer Protection Act (Indiana CDPA): An Overview
The Indiana Consumer Data Protection Act is the seventh state-level data privacy law passed in the United States, signed...
Learn more >Playing with privacy: why in-game consent is key to ad compliance
Emphasizing the value of player consent in mobile game advertising. New findings indicate that addressing consent boosts both ad...
Learn more >Ensuring games compliance: 6 things that every developer needs to do
From data protection and privacy laws to accessibility and inclusion regulations—there’s lots to keep in mind when developing and...
Learn more >Understanding TCF v2.2: Implications and Opportunities for App Publishers
TCF v2.2 is the second iteration of the Transparency and Consent Framework apps are required to abide by. We’re...
Learn more >Montana Consumer Data Privacy Act (MTCDPA): An Overview
The Montana Consumer Data Privacy Act is the ninth state-level data privacy law passed in the United States, signed...
Learn more >Tennessee Information Protection Act (TIPA): An Overview
The Tennessee Information Protection Act is the eighth state-level data privacy law passed in the United States, signed into...
Learn more >Online safety laws vs privacy – it’s all kicking off in the UK
The UK's Online Safety Bill, aiming to increase user safety on social media, is causing concern among app developers...
Learn more >Google I/O was big on privacy. So what do app developers need to know?
Google I/O underscored the tech world's privacy focus. Google, once a simple search engine, now protects sensitive user data...
Learn more >