Crossing €100M in annual recurring revenue is a milestone worth pausing for. But more than a number, it’s a marker of something bigger: proof that the internet can change, and that we are changing it together.
When this journey began, we weren’t chasing growth targets. We were chasing a belief: that privacy is not a burden, but a fundamental human right. That people deserve transparency and choice when it comes to their data. And that companies can thrive, not in spite of these principles, but because of them.
At the time, many thought this vision was too ambitious. But today, millions of businesses and billions of users trust us to power a better, more transparent digital ecosystem. That trust is our greatest achievement — and our greatest responsibility.
This achievement isn’t just about growth. It’s proof that privacy pays off. Around the world, 82% of people are now protected by privacy regulation, and 95% of customers won’t buy from companies that don’t safeguard their data.
Gratitude for the journey so far
This milestone belongs to our entire community. To our teams, who have poured their talent, creativity, and resilience into building the products that set a new standard for digital trust. To our customers and partners, who believed in a future where privacy and performance go hand in hand, and pushed us to keep raising the bar. And to every user who clicked “yes” or “no,” reminding the world that choice matters.
Together, we now process more than 7 billion consents every month across over 2 million websites and apps. That scale is humbling, but it also shows the urgency of our mission.
Leading a privacy-led revolution
We’ve reached this point not by doing more of the same, but by challenging the status quo. We defined the category of Privacy-Led Marketing, a vision where privacy fuels stronger customer relationships, better insights, and sustainable growth.
At Usercentrics, we’re leading this movement with our global partners. Our solutions help brands turn compliance into competitive advantage, proving that privacy and growth are not opposites — they are partners.
With innovations like Server-Side Tagging, partnerships with technology leaders like Google, Amazon, and Microsoft, and a growing global presence, including our new North American HQ in New York, we’re continuing to push boundaries. Looking ahead, our suite of Privacy-Led Marketing tools will expand further, with targeted M&A opportunities still to come. We are committed to helping brands collect, activate, and measure consented data across websites, mobile apps, IoT devices, and AI interfaces.
What comes next
For too long, user data privacy has been seen as a trade-off: growth versus compliance. We’re here to end that false choice. In 2025, privacy isn’t just an obligation; it’s a growth engine.
Our mission is to unlock the potential of privacy to empower a thriving digital ecosystem, one built on trust, transparency, and respect. This milestone is not the finish line. It’s a reminder of what’s possible when people, businesses, and technology align behind a shared belief: that the future of the internet can be both powerful and humane.
So, to our employees, customers, partners, and community, thank you for carrying this vision forward with us. €100M ARR is a milestone we’ll remember. But what excites me most is what lies ahead.
We’re just getting started. And together, we’re building a more trusted digital world, and changing the internet for good.
–Donna Dror, CEO Usercentrics
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