Scout24 has over 20 million monthly web and app users on their ImmoScout24 online residential and commercial real estate platform. Their consent management needs are definitely enterprise-grade.
Scout24 needed a robust CMP solution to help ensure compliance with the GDPR and with additional, region-specific regulatory requirements. They wanted a partner with strong technical capabilities, that easily handled extension integrations and other setup, had fast Core Web Vitals performance, and didn’t require a lot of custom code.
The Tealium Extension was a key part of the team’s success, making integration fast and easy and enabling Scout24 to tailor the CMP to their needs. They have also appreciated how accessible support is and how receptive the Usercentrics team has been to feedback. They have found Usercentrics’ built-in A/B Testing, Vendor Database, and Advanced Analytics to be particularly useful in saving time and resources and enabling deeper insights and faster optimization.