Blog
Is privacy-led marketing the solution to the cookieless future?
What is consent-based marketing? Benefits and tips for marketers
Digital Markets Act uncovered: top 30 DMA questions answered
Industry News
TCF 2.2 publishers’ guide: updates, insights, and best practices
Google Ads, GA4 and consent management
What does Meta’s ad-free subscription model for European users mean for the future of digital advertising?
Regulations
Comprehensive GDPR compliance checklist for U.S. companies
Are ecommerce businesses ready for the new consent requirements?
How the European Digital Markets Act (DMA) impacts user privacy and consent management
Apps
What Is Mobile App Consent? 5 Tips for Obtaining App Consent
AdMob for Games: The ultimate guide to increasing mobile game monetization with user consent
Mobile app monetization: Google AdMob in the mobile advertising market
Server-side tagging
Server-side tagging: what it is and how it will impact the future of consent and data
How to respect consent in your Tealium EventStream with the Usercentrics CMP
How to implement server-side conversion tracking with Google Ads and Usercentrics CMP
Data Privacy
Ecommerce privacy compliance and effects of data privacy
Google’s March deadline for privacy compliance: CMPs, Consent Mode and ensuring continued advertising
What is the Google EU user consent policy?
Cookies
German Data Protection Officer calls for Google to offer “reject all” cookie consent option
Google Introduces Topics to replace the controversial Federated Learning of Cohorts
Cookie consent: 4 tips to increase opt-in rates and regain users trust
Privacy Policy
How to write a privacy policy
What is privacy by design and how does it protect data and user privacy?
The ePrivacy Directive, ePrivacy Regulation and GDPR: what do they mean for your business?
Product Updates
Usercentrics CMP supports Google Consent Mode V2
Usercentrics is certified for Google’s new CMP requirement for publishers
Consent Management for Customer Data Solutions
Latest articles
Quick & easy: how to switch your CMP provider
Are you looking for a new Consent Management Platform (CMP)? There are many reasons for a change: your current...
Learn more >TCF 2.0 explained – the most important new features at a glance
Things are starting to get serious! The TCF 2.0 is about to roll out with the current deadline set...
Learn more >Data protection and Affiliate Marketing – an impossible match?
Ever since the ECJ ruling on the active consent requirement for (advertising) cookies, the online marketing industry has been...
Learn more >How To Automatically Update Your Privacy Policy with Usercentrics
Usercentrics can be easily incorporated into the data privacy policy. The benefit: If you include a new function in...
Learn more >IT-Compliance FAQ
Nowadays, many business processes run digitally, which is why legislators are placing increasingly high demands on IT security. As...
Learn more >In line with the latest CCPA Privacy Policy requirements – with the help of a CMP
Under the latest CCPA regulations, every company must have an updated and transparent CCPA Privacy Policy- see it as...
Learn more >How do I use Google Fonts as well as other fonts in a GDPR compliant manner?
Google Fonts is embedded on numerous websites. What website providers often forget is that the integration of Google Fonts...
Learn more >Achieve maximum individualization and secure top level performance with the Usercentrics Browser SDK
Custom design in line with the CI and strong marketing performance is not an either/or decision any longer. How?...
Learn more >Survey: Tell me, what do you think about data protection in times of the Corona crisis?
A virus called COVID-19 (most commonly known as the Corona virus), is currently keeping the world in suspense. Seriously...
Learn more >GDPR after Brexit – all you need to know
After years of political seesaw Brexit day finally arrived on January 31, 2020. So far so good – but...
Learn more >CCPA – All you need to know in 5 minutes
As of January 1, 2020, California has introduced its own mini GDPR, also known as the California Consumer Privacy...
Learn more >