Usercentrics blog

Dive into our blog articles for insights on data privacy, product news, and regulatory updates. Discover trends in privacy-led marketing, and explore tools and strategies to optimize user consent and increase revenue.

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Article

Aug 4, 2024

What is a Data Protection Impact Assessment (DPIA) and why is it essential for GDPR compliance?

The GDPR and other laws require a Data Protection Impact Assessment (DPIA) where data processing activities can result in a high risk to the rights and freedoms of individuals. We look at who is responsible for a DPIA, what it should contain, and how to carry it out for your organization.

Article

Aug 6, 2024

What is a privacy notice and why do you need one?

Most data privacy laws require that users be notified about the use of their data, their rights, and more. A privacy notice is a common way to provide this. Read on for everything you need to know about the what, when, why, and how of privacy notices.

Article

Aug 6, 2024

Understanding the cookie popup

Privacy-Led Marketing and compliance with global privacy laws require companies to implement a cookie popup that informs users and asks them for their consent. Here’s what you need to know for great user experience, high-quality data, and privacy compliance.

Article

Jul 30, 2024

Essential guide to data minimization for GDPR compliance

By adopting data minimization practices, companies can reduce the risks associated with data breaches and misuse, comply with regulatory requirements, and build trust with customers by demonstrating respect for their data and privacy. Here’s what you need to know.

Article

Jun 13, 2024

Understanding the Washington My Health My Data Act: a comprehensive guide

The Washington My Health My Data Act is a state-level data privacy law that focuses solely on consumer health data, but it has wide-reaching implications for businesses both in and out of the state.

Article

Jun 10, 2024

App privacy guide: App privacy regulations and privacy policy

Find out how user consent and privacy compliance influence apps, and how the Usercentrics consent management SDK can help you automate the entire process.

Article

Jun 5, 2024

APIs, CMS integration, and CMPs for DMA compliance

APIs, content management systems and consent management platforms working together can help you achieve compliance with the Digital Markets Act (DMA) and protect user data.

Article

Jun 3, 2024

Data selling 101: protecting your business and your customers’ privacy

We look at how and why online users’ personal data is collected, why it’s sold, the legalities behind data selling, and how to protect your customers’ privacy while continuing to get the data you need for marketing operations.

Article

Jun 3, 2024

Brazil’s General Data Protection Law / Lei Geral de Proteção de Dados (LGPD) – an overview

Brazil’s LGPD builds on existing Brazilian law and the legislation was influenced by the GDPR. We look at how it addresses consumer rights, companies’ responsibilities, and enforcement.

Article

May 31, 2024

GDPR implementation: 12 steps to streamline privacy compliance

Navigate GDPR compliance implementation with 12 streamlined steps. Achieve and maintain privacy compliance with stringent data protection regulations and protect against penalties.

Article

May 30, 2024

Understanding Google’s new consent requirements for Switzerland

Effective from July 31, 2024, Google has extended its EU User Consent Policy to encompass users in Switzerland. What does this policy expansion mean for businesses? And what are the necessary steps for compliance?

Article

May 30, 2024

Cookie consent: opt-in rate tips and how-to guide

Acceptance rates for cookie use and access to personal data are the key to boosting ad revenue. Find out how to re-engage users who have opted out.

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