Rand Fishkin is cofounder and CEO of audience research startup SparkToro. He’s dedicated his professional life to helping people do better marketing through his writing, speaking, startups, and his book, Lost and Founder. When Rand’s not working, he’s usually cooking a fancy meal for the love of his life, author Geraldine DeRuiter. If you bribe him with great pasta or great cocktails, he’ll spill big tech’s dark secrets.
The Founder and Managing Director of iPullRank, Michael King (aka @iPullRank on Twitter), has an extensive background in software, web development and a proclivity for creative solutions. That experience has afforded him a track record of successfully coordinating the efforts of Creative, Strategy, Technical and Paid Media Teams to achieve synergistic solutions in harmony with long-term client campaign goals for several Fortune 500 brands. Previously, Mr. King was the marketing director for iAcquire where he led growth initiatives and the transition from link building into content marketing initiatives including market research, content strategy, social strategy and on-page SEO. Prior to that he led the SEO campaigns of LG, Citi, Sanofi Pasteur, Cartier, and General Mills as the SEO lead at Publicis Modem
With 20+ years of marketing and operations experience, Nerissa knows a thing or two about digital marketing and strategy for innovative brands, agencies, and startups. As an accomplished executive who has led million-dollar engagements, she has met with business leaders and government officials around the globe to discover marketing best practices and challenges across countries and continents. Nerissa is Founder & President of One Epiphany LLC, a digital marketing and operations consulting company. She is an alumna of the University of Michigan (B.B.A.) and VCU Brandcenter (M.S.) and has earned the right to use the Chartered Financial Analyst (CFA) and Project Management Professional (PMP) designations. You can follow Nerissa on Twitter, LinkedIn, and Instagram: @OneEpiphany