Usercentrics blog
Learn with us and thrive in the privacy-led era
Dive into our blog articles for insights on data privacy, product news, and regulatory updates. Discover trends in privacy-led marketing, and explore tools and strategies to optimize user consent and increase revenue.
Featured
Article
Aug 4, 2024
What is a Data Protection Impact Assessment (DPIA) under the GDPR?
The GDPR and other laws require a Data Protection Impact Assessment (DPIA) where data processing activities can result in a high risk to the rights and freedoms of individuals. We look at who is responsible for a DPIA, what it should contain, and how to carry it out for your organization.
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Article
Aug 6, 2024
What is a privacy notice and why do you need one?
Most data privacy laws require that users be notified about the use of their data, their rights, and more. A privacy notice is a common way to provide this. Read on for everything you need to know about the what, when, why, and how of privacy notices.
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Article
Aug 6, 2024
Understanding the cookie popup
Privacy-led marketing and compliance with global privacy laws require companies to implement a cookie popup that informs users and asks them for their consent. Here’s what you need to know for great user experience, high-quality data, and privacy compliance.
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Article
Jul 30, 2024
What you need to know about data minimization
By adopting data minimization practices, companies can reduce the risks associated with data breaches and misuse, comply with regulatory requirements, and build trust with customers by demonstrating respect for their data and privacy. Here’s what you need to know.
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Sep 20, 2024
Rhode Island Data Transparency and Privacy Protection Act explained
The Rhode Island Data Transparency and Privacy Protection Act (RIDTPPA) takes effect January 1, 2026, introducing important safeguards for data privacy and customer rights in the state. Businesses must familiarize themselves with the law and its implications for data handling practices.
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Article
Sep 19, 2024
Understanding and preventing sensitive data exposure
Sensitive data exposure is a growing concern in the digital age, where personal, business, and classified information can be vulnerable to unauthorized access. Understanding what sensitive data is and how to protect it is crucial for organizations to prevent costly breaches and maintain trust.
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Article
Sep 19, 2024
California Consumer Privacy Act (CCPA) – an overview
In effect since January 1, 2020, the California Consumer Privacy Act (CCPA) was the first US state-level consumer privacy law. It established consumers’ rights, set obligations for businesses, and influenced subsequent privacy regulations in other states.
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Article
Sep 17, 2024
Utah Consumer Privacy Act (UCPA): an overview
The UCPA provides rights to consumers and places responsibilities on businesses to protect consumer data and use it compliantly. We explore its key provisions and what they mean for both consumers and companies.
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Article
Sep 2, 2024
Usercentrics CMPs certified by Google as a Gold Tier CMP Partner
Usercentrics CMPs have earned Google’s Gold Tier certification for CMP Partners. In addition to meeting Google’s stringent standards for CMP Partner certification, Usercentrics has also met additional high standards of quality, reliability, and user-friendliness.
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Article
Aug 29, 2024
PII vs. PI vs. sensitive data: The differences you need to know
Understanding the distinctions between PII, PI, and sensitive data is essential for effective data protection and regulatory compliance. By properly classifying and safeguarding these data types, organizations can mitigate risks and build stronger trust with their customers.
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Article
Aug 28, 2024
Achieve privacy compliance with just a few clicks in the Google Ads, Analytics, or Tag Manager UI – certified CMP with consent mode
Easily implement Usercentrics CMP with just a few clicks from your Google Ads, Analytics, or Tag Manager account. Seamlessly signal consent information to Google servers to maintain access to the full functionality of Google Ads, Analytics, and more. Read on to learn how.
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Article
Aug 22, 2024
Understanding cookie policies: Why they matter for your website
A cookie policy outlines the cookies used on a website, their purposes, and how users can manage them, ensuring transparency and compliance. It can be included in a privacy policy or a separate document, but is an important part of the notification requirement for data privacy laws.
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Article
Aug 21, 2024
Understanding data privacy vs data security: Key differences explained
Let’s talk about data privacy and security. What are their differences, the goals of the policies and activities, the best practices, and the methods for implementing them?
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Article
Aug 19, 2024
Minnesota Consumer Data Privacy Act (MCDPA) – an overview
The Minnesota Consumer Data Privacy Act (MCDPA) takes effect on July 31, 2025, establishing new standards for data privacy and consumer protection in the state. Businesses preparing for compliance must understand the key provisions and implications for consumer rights to ensure a smooth transition.
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Article
Aug 16, 2024
Learn about the GDPR and marketing in 2024
Navigating the complexities of the General Data Protection Regulation (GDPR) and maintaining compliance with evolving regulations can be tricky. Use our guide to meet GDPR requirements and protect your marketing campaigns and revenue.
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Article
Aug 15, 2024
CCPA compliance tools in 2024
Achieving and maintaining CCPA compliance shouldn’t take resources away from your core business. Find out which tool can help you meet your privacy compliance requirements.
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Article
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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Event
Online
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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Article
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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Press
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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