Blog
What is consent-based marketing? Benefits and tips for marketers
Digital Markets Act uncovered: top 30 DMA questions answered
TCF 2.2 publishers’ guide: updates, insights, and best practices
Industry News
Google Ads, GA4 and consent management
What does Meta’s ad-free subscription model for European users mean for the future of digital advertising?
Google’s March deadline for privacy compliance: CMPs, Consent Mode and ensuring continued advertising
Regulations
Comprehensive GDPR compliance checklist for U.S. companies
Are ecommerce businesses ready for the new consent requirements?
How the European Digital Markets Act (DMA) impacts user privacy and consent management
Apps
What Is Mobile App Consent? 5 Tips for Obtaining App Consent
AdMob for Games: The ultimate guide to increasing mobile game monetization with user consent
Mobile app monetization: Google AdMob in the mobile advertising market
Server-side tagging
Server-side tagging: what it is and how it will impact the future of consent and data
How to respect consent in your Tealium EventStream with the Usercentrics CMP
How to implement server-side conversion tracking with Google Ads and Usercentrics CMP
Data Privacy
Ecommerce privacy compliance and effects of data privacy
What is the Google EU user consent policy?
Zero-party, first-party, second-party and third-party data: What’s the difference and should you use them all?
Cookies
German Data Protection Officer calls for Google to offer “reject all” cookie consent option
Google Introduces Topics to replace the controversial Federated Learning of Cohorts
Cookie consent: 4 tips to increase opt-in rates and regain users trust
Privacy Policy
How to write a privacy policy
What is privacy by design and how does it protect data and user privacy?
The ePrivacy Directive, ePrivacy Regulation and GDPR: what do they mean for your business?
Product Updates
Usercentrics CMP supports Google Consent Mode V2
Usercentrics is certified for Google’s new CMP requirement for publishers
Consent Management for Customer Data Solutions
Latest articles
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When a user visits a website for the first time, a cookie banner will appear, informing the user about...
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California Privacy Rights Act (CPRA) enforcement is starting: what you need to know
The California Privacy Rights Act (CPRA) has been in effect since January 1, 2023. CPRA enforcement was delayed due...
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Implementing consent for Google ads personalization: A comprehensive guide to the Google Ads compliance alert
Google Ads’ notification to "implement consent for ads personalization" isn't just a policy change. It's a significant call to...
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CMP is a must for app and game publishers. Which one is right for you? Feature-by-feature comparison
Reveal the showdown of the CMP: Google vs. Usercentrics. Dive into a comprehensive comparison of features and benefits to...
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India Digital Personal Data Protection Act (DPDP Act): An Overview
The India Digital Personal Data Protection Act (DPDP Act or DPDPA) was passed and came into effect in August...
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Understanding the differences between GDPR and FADP
Switzerland is not part of the EU, so GDPR compliance is not required there. The country does have the...
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Delaware Consumer Privacy Act (DPDPA): An Overview
The Delaware Consumer Privacy Act is the twelfth state-level data privacy law passed in the United States. It’s considered...
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Web development in the era of the Digital Markets Act (DMA): Adapting to changing privacy regulations
There are exciting opportunities ahead for web developers who adapt to the Digital Markets Act (DMA). Learn about the...
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AI and data privacy: What do US President Biden’s Executive Order and the EDPS resolution on generative AI bring to the table?
What’s the impact of artificial intelligence (AI) on data protection and user privacy online? We delve into US President...
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Data privacy regulation in 2024: what we’re watching
Data privacy saw a lot of change and advancement in 2023. More regulations, more requirements from businesses and more...
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Top 5 privacy challenges for Apps and Games publishers in 2024
For a long time, data privacy was largely ignored in the mobile space. Apps and games collected user data...
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Review of 2023 in data privacy around the world
2023 definitely saw the acceleration of data privacy: in regulations, in consumer expectations, and in business’ operational changes and...
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