Usercentrics blog
Dive into our blog articles for insights on data privacy, product news, and regulatory updates. Discover trends in privacy-led marketing, and explore tools and strategies to optimize user consent and increase revenue.
Curated articles
Aug 4, 2024
What is a Data Protection Impact Assessment (DPIA) and why is it essential for GDPR compliance?
The GDPR and other laws require a Data Protection Impact Assessment (DPIA) where data processing activities can result in a high risk to the rights and freedoms of individuals. We look at who is responsible for a DPIA, what it should contain, and how to carry it out for your organization.
Aug 6, 2024
What is a privacy notice and why do you need one?
Most data privacy laws require that users be notified about the use of their data, their rights, and more. A privacy notice is a common way to provide this. Read on for everything you need to know about the what, when, why, and how of privacy notices.
Aug 6, 2024
Understanding the cookie popup
Privacy-Led Marketing and compliance with global privacy laws require companies to implement a cookie popup that informs users and asks them for their consent. Here’s what you need to know for great user experience, high-quality data, and privacy compliance.
Jul 30, 2024
Essential guide to data minimization for GDPR compliance
By adopting data minimization practices, companies can reduce the risks associated with data breaches and misuse, comply with regulatory requirements, and build trust with customers by demonstrating respect for their data and privacy. Here’s what you need to know.
May 27, 2025
How to prepare your marketing strategy for a cookieless future
The cookieless future is becoming the cookieless present. Digital marketing and advertising require new solutions, like access to first-party data, consent management, and integrated tools to meet updated requirements from Google and other platforms.
May 26, 2025
The top 12 cookieless tracking solutions (and how to choose)
The end of third-party cookies doesn’t mean the end of marketing insights. A reliable cookieless tracking solution helps you stay legally compliant, understand your audience, and make smarter decisions, without compromising privacy.
May 16, 2025
Server-Side Tagging and server-side tracking: What they are and how they impact consent and data
Server-side tagging and tracking are methods in which tracking tags, like those for analytics and ads, are processed on a server rather than in the user’s browser. Here’s what you need to know.
May 13, 2025
GDPR penalties: What is the maximum fine for GDPR breaches?
GDPR fines make headlines because of their high dollar values. We look at why companies may be fined, who enforces the GDPR, who is responsible for compliance, and how companies can protect themselves against GDPR violations.
May 13, 2025
Server-side tracking tools: A comparison
Learn how server-side tracking tools can help you improve data accuracy, boost marketing performance, and achieve compliance with major data privacy laws. Explore the features and benefits of some of the top tools on the market.
May 9, 2025
Who is responsible for GDPR compliance?
Data controllers and processors are mainly responsible for ensuring that their data collection and processing is GDPR-compliant. Data protection authorities in EU countries manage GDPR enforcement.
May 8, 2025
A guide to Server-Side Tagging with Google Tag Manager
Server-Side Tagging enables you to manage customer interaction data through your server instead of depending on the user’s browser. Our guide explores the benefits of this approach, how it works, who should use it, and how to implement it in Google Tag Manager.
May 6, 2025
5 key benefits of server-side tracking marketers should know
Server-side tracking offers better data accuracy, faster site performance, and stronger privacy compliance. In this guide, we explore the key benefits, potential challenges, and which types of businesses are best suited to implement it effectively.
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
Apr 18, 2023
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Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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