Usercentrics blog
Learn with us and thrive in the Privacy-Led Marketing era
Dive into our blog articles for insights on data privacy, product news, and regulatory updates. Discover trends in privacy-led marketing, and explore tools and strategies to optimize user consent and increase revenue.
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Aug 4, 2024
What is a Data Protection Impact Assessment (DPIA) and why is it essential for GDPR compliance?
The GDPR and other laws require a Data Protection Impact Assessment (DPIA) where data processing activities can result in a high risk to the rights and freedoms of individuals. We look at who is responsible for a DPIA, what it should contain, and how to carry it out for your organization.
Aug 6, 2024
What is a privacy notice and why do you need one?
Most data privacy laws require that users be notified about the use of their data, their rights, and more. A privacy notice is a common way to provide this. Read on for everything you need to know about the what, when, why, and how of privacy notices.
Aug 6, 2024
Understanding the cookie popup
Privacy-Led Marketing and compliance with global privacy laws require companies to implement a cookie popup that informs users and asks them for their consent. Here’s what you need to know for great user experience, high-quality data, and privacy compliance.
Jul 30, 2024
Essential guide to data minimization for GDPR compliance
By adopting data minimization practices, companies can reduce the risks associated with data breaches and misuse, comply with regulatory requirements, and build trust with customers by demonstrating respect for their data and privacy. Here’s what you need to know.
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Mar 14, 2025
What you need to know about blockchain consent management
With stricter privacy regulations and increasing consumer awareness, traditional consent management systems risk becoming outdated. Blockchain consent management offers a secure and transparent alternative that puts users in control of their data.
Mar 10, 2025
Class action lawsuits filed in Germany against TikTok and X for multiple regulatory violations
TikTok and X (formerly Twitter) are no strangers to lawsuits and regulatory penalties for violations of various regulations around the world, including those protecting data privacy. In these latest lawsuits, class actions have been filed in Germany against the two companies for alleged violations of several EU laws.
Mar 7, 2025
Compliance automation: What you need to know and how to get started
Compliance automation is a centralized solution using rule-based logic and triggers to execute and speed up the compliance process. Here’s what you need to know.
Mar 6, 2025
From compliance to strategy: How European businesses are transforming privacy management
Privacy management is now a strategic priority, with 73 percent of decisions made at the executive level. A survey of 600 leaders across Europe reveals a shift toward C-suite involvement, varied privacy approaches, and sector-driven digital adaptation. Larger firms favor hybrid models, balancing control with expertise.
Mar 6, 2025
The origins of privacy in Europe
Privacy in Europe has deep historical roots, shaped by philosophy, law, and societal change. Once a privilege, it is now a fundamental right—but this wasn’t always the case. From ancient times to GDPR and the digital age, explore how privacy evolved and why it remains a crucial issue in today’s world.
Mar 5, 2025
The Cookie Banner is the New Homepage
The web is the backbone of the digital economy, evolving from static pages to dynamic ecosystems of commerce, media, and interaction. As data privacy reshapes online experiences, brands must adapt. The cookie banner, once a compliance tool, now defines trust and engagement. The future belongs to those who embrace this shift.
Mar 5, 2025
UK government demands access to Apple users’ encrypted data
Under a controversial law, the UK government demanded that Apple provide access to currently encrypted files and user data stored in Apple’s cloud servers. The action would give the UK government access to worldwide user data, however, not just Apple users in the UK.
Feb 27, 2025
European Court of Justice fines European Commission for US data transfer violation
A login option on a conference website the European Commission managed made it possible for personal data to be transferred to the United States without authorization or adequate security measures. We look at the complaint, how the violation happened, and how it was resolved.
Feb 27, 2025
GDPR sensitive personal data explained: Definitions, requirements, and penalties
The GDPR sets strict standards for protecting the personal data of EU/EEA residents, including special requirements for processing sensitive personal data. Understanding these requirements helps organizations implement appropriate safeguards and maintain compliant data processing practices.
Feb 25, 2025
Mastering web and app accessibility: A guide to WCAG 2.2, inclusive design, and accessibility laws
The Web Accessibility Initiative released its latest recommendations for digital accessibility and inclusive design with the WCAG 2.2. We explore the WCAG requirements and recommendations, what accessibility laws require, and how you can provide better user experience to your full audience.
Feb 25, 2025
Cross-site tracking and data privacy compliance
Cross-site tracking enables you to collect data on customers across multiple websites to personalize the online experience. Explore how to achieve compliance with leading privacy laws and maintain trust while implementing these practices.
Feb 24, 2025
Is Google Analytics 4 GDPR-compliant?
We explain the recent European legal rulings about Google Analytics and GDPR compliance, what Google is doing about it, and how companies can protect data.
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
Apr 18, 2023
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Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.