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New Hampshire Privacy Act (NHPA)

New Hampshire Privacy Act (NHPA): An Overview

The New Hampshire Privacy Act is the 14th state-level data privacy law passed in the United States. It was...

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NJDPA overview
Regulations Apr 5, 2024

New Jersey Data Privacy Act (NJDPA): An Overview

The New Jersey Data Privacy Act is the 15th state-level data privacy law passed in the United States. It...

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Data Privacy Apr 4, 2024

What is universal consent and how does it benefit companies and their customers?

Expanding data privacy regulation requires ever more robust consent management for compliance. There’s also innovation to solve bigger issues...

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Multichannel ad campaigns: A deep dive into Google’s consent requirements for Campaign Manager 360 and Display & Video 360

The ability to seamlessly connect with audiences across various platforms is now a fundamental aspect of any marketer's playbook....

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6 steps to make your website CCPA compliant

CCPA compliance checklist: achieving compliance for your website

For companies doing business with residents of California, CCPA and CPRA compliance are required. Here’s how to protect your business.

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The EU’s General Data Protection Regulation (GDPR) – an overview

The EU’s GDPR is a well-known, influential European data privacy law. We look at how it addresses consumer rights,...

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TCF v2.2

Understanding the IAB Transparency and Consent Framework (TCF) v2.2 in 15 minutes (or less!)

Discover the key to monetization in a changing digital landscape with our guide to the IAB Transparency and Consent...

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An Overview of The Virginia Consumer Data Protection Act (VCDPA)

The Virginia Consumer Data Protection Act (VCDPA) explained: key points and implications

The Virginia Consumer Data Protection Act was the second US state-level privacy law passed, in effect from January 1,...

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Tailoring Asian businesses’ marketing strategies for European privacy compliance and success

Tailoring Asian businesses’ marketing strategies for European privacy compliance and success

Both Asia and Europe are large geographies with significant audience and business opportunities. However, there are particular business challenges,...

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Conversion modeling to track user data in an era with no third-party cookies
Data PrivacyCookies Mar 15, 2024

Conversion modeling to track user data in an era with no third-party cookies

Without third-party cookies, leveraging conversion modeling has become essential for marketers and advertisers to track user data accurately and...

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Data anonymization

Everything you need to know about data anonymization

Data anonymization can be required by privacy regulations. It provides a way for companies can meet data privacy and...

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Sovereign cloud
Data Privacy Mar 5, 2024

What is a sovereign cloud why is it important for your data protection strategy?

Companies increasingly take to the cloud to store data, and sovereign clouds can help comply with regulatory requirements. Learn...

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