Usercentrics blog
Learn with us and thrive in the Privacy-Led Marketing era
Dive into our blog articles for insights on data privacy, product news, and regulatory updates. Discover trends in privacy-led marketing, and explore tools and strategies to optimize user consent and increase revenue.
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Article
Aug 4, 2024
What is a Data Protection Impact Assessment (DPIA) under the GDPR?
The GDPR and other laws require a Data Protection Impact Assessment (DPIA) where data processing activities can result in a high risk to the rights and freedoms of individuals. We look at who is responsible for a DPIA, what it should contain, and how to carry it out for your organization.
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Article
Aug 6, 2024
What is a privacy notice and why do you need one?
Most data privacy laws require that users be notified about the use of their data, their rights, and more. A privacy notice is a common way to provide this. Read on for everything you need to know about the what, when, why, and how of privacy notices.
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Article
Aug 6, 2024
Understanding the cookie popup
Privacy-Led Marketing and compliance with global privacy laws require companies to implement a cookie popup that informs users and asks them for their consent. Here’s what you need to know for great user experience, high-quality data, and privacy compliance.
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Article
Jul 30, 2024
What you need to know about data minimization
By adopting data minimization practices, companies can reduce the risks associated with data breaches and misuse, comply with regulatory requirements, and build trust with customers by demonstrating respect for their data and privacy. Here’s what you need to know.
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Article
Aug 2, 2023
Top data privacy issues for apps, games and web publishers
Data protection authorities are increasing enforcement, particularly in markets, like apps, where data privacy compliance has been lax. Learn about the biggest privacy issues for apps, games, and web publishers and how to mitigate risks and combat data breaches.
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Article
Jul 28, 2023
Florida Digital Bill of Rights (FDBR): An Overview
The Florida Digital Bill of Rights is the tenth state-level data privacy law passed in the United States, with a critical focus on online social media platforms and the protection of children.
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Article
Jul 27, 2023
Texas Data Privacy and Security Act (TDPSA): An Overview
The Texas Data Privacy and Security Act is the eleventh comprehensive state-level data privacy law passed in the United States, signed into law within days of Florida’s regulation.
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Article
Jul 25, 2023
How does the GDPR affect B2B sales?
GDPR compliance applies to personal data used for B2B sales and marketing operations just as it does to B2C operations. It’s as important to build trust with partners as with customers. We look at how the GDPR affects the B2B outbound sales process and how organizations can achieve compliance.
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Article
Jul 21, 2023
Switzerland’s Federal Act on Data Protection (FADP)
Switzerland’s new FADP replaces the previous 30-year-old data privacy act, bringing it up to date with new technologies and giving Swiss citizens new rights.
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Article
Jul 18, 2023
Guide to the EU AI Act
The EU AI Act was adopted in March 2024, making it the world’s first comprehensive AI regulation, which will surely become influential on future AI legislation around the world. Usercentrics delves into what the EU AI regulation includes, who it affects, and what it means for data privacy.
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Article
Jul 12, 2023
Who is responsible for GDPR compliance?
Data controllers and processors are mainly responsible for ensuring data processing they do is GDPR-compliant. Data protection authorities in EU countries manage GDPR enforcement.
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Article
Jun 29, 2023
Indiana Consumer Data Protection Act (INCDPA): An Overview
The Indiana Consumer Data Protection Act is the seventh state-level data privacy law passed in the United States, signed into law May 1, 2023.
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Article
Jun 28, 2023
Playing with privacy: why in-game consent is key to ad compliance
Emphasizing the value of player consent in mobile game advertising. New findings indicate that addressing consent boosts both ad compliance and player engagement. The downfall of disregarding consent, the impact on ARPU, and the way forward for developers—it’s all about transparency.
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Article
Jun 28, 2023
Ensuring games compliance: 6 things that every developer needs to do
From data protection and privacy laws to accessibility and inclusion regulations—there’s lots to keep in mind when developing and distributing mobile games and apps. Failure to comply with the industry laws, regulations, and standards can result in hefty fines and reduced user trust.
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Article
Jun 22, 2023
Montana Consumer Data Privacy Act (MTCDPA): An Overview
The Montana Consumer Data Privacy Act is the ninth state-level data privacy law passed in the United States, signed into law the same day as Tennessee’s.
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Article
Jun 21, 2023
Tennessee Information Protection Act (TIPA): An Overview
The Tennessee Information Protection Act is the eighth state-level data privacy law passed in the United States, signed into law the same day as Montana’s.
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Article
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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Online
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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Article
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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Press
Apr 18, 2023
Our picks of the 6 top CookieYes alternatives for consent management in 2024
We outline some of the best options for compliantly obtaining and managing user consent. Here are our picks for the best alternatives to CookieYes.
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