Usercentrics blog

Every external vendor that handles personal data collected by your company introduces privacy risk. This guide explains GDPR third-party risk management, including key legal obligations and practical strategies to keep your organization compliant and protected.

Learn how to refresh user consent the right way with GDPR re-permissioning. This guide covers when and why you might need to re-permission, how to design clear, value-driven campaigns, and how to boost engagement while staying compliant with the GDPR.

Wix is a website builder designed to help small businesses create and manage websites without advanced technical knowledge. This guide outlines what Wix offers, how to approach building a site, and which foundational elements help support a functional and reliable online presence.

As cookies disappear, marketers will no longer be able to rely on third-party data. We explore what’s driving the shift, why it matters, and how to rethink data collection, targeting, and measurement for long-term resilience.

The French data protection authority, CNIL, enforces strict rules around obtaining valid user consent. This article explores how CNIL cookie requirements can impact marketing strategies, and outlines eight principles essential to achieving and maintaining compliance.

The EU’s Digital Omnibus is two separate files. The AI Omnibus, postponing AI Act high-risk deadlines, was adopted by the Council on 29 June 2026 and takes effect in July. The Data Omnibus (GDPR, ePrivacy, NIS2, DORA) remains in negotiation. It includes single-click consent and browser-signal rules. The Council’s own text currently drops the core cookie-consent provisions.

While Google is no longer phasing out third-party cookies in Chrome, the broader shift away from third-party cookie tracking is still underway. In this guide, we explain how third-party cookies are used in marketing, why they’ve become increasingly problematic, what this means for privacy-led marketing, and better alternatives for today and as the digital and regulatory landscapes evolve.

Find out what a GDPR data controller is, how controllers differ from processors, and why decision-making power matters. We look at core responsibilities, joint controllership, common misclassification risks, and practical GDPR compliance steps, with emphasis on accountability, consent management, and enforcement focus.

The Global Privacy Control (GPC) is an initiative to give individuals control over their personal data online and standardize signaling of consent preferences. It offers a universal opt-out signal for data privacy preferences and can automate opt-in or out of the use, sale, or sharing of users’ data.

The GDPR fines that make headlines do so because of their high monetary values, and the big-name companies usually involved. We look at why companies may be fined, who is responsible for enforcement and compliance, and how companies can protect themselves against GDPR violations.

Server-side tagging and server-side tracking shift analytics and advertising data collection from the browser to a secure server, giving businesses more control, higher data quality, and stronger privacy compliance. As third-party cookies fade out, server-side tagging supports consent-based analytics, ads measurement, and first-party data strategies.