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Google Consent Mode Industry News

Usercentrics CMPs certified by Google as a Gold Tier CMP Partner

Usercentrics CMPs have earned Google’s Gold Tier certification for CMP Partners. In addition to meeting Google’s stringent standards for CMP Partner...

by Usercentrics

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Data Privacy

Understanding data privacy vs data security: Key differences explained

Let’s talk about data privacy and security. What are their differences, the goals of the policies and activities, the best practices, and the methods for...

by Usercentrics

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Regulations Data Privacy

Minnesota Consumer Data Privacy Act (MCDPA) – an overview

The Minnesota Consumer Data Privacy Act (MCDPA) takes effect on July 31, 2025, establishing new standards for data privacy and consumer protection in the state.

by Usercentrics

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Industry News

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Understanding Google’s new consent requirements for Switzerland

Effective from July 31, 2024, Google has extended its EU User Consent Policy to encompass users in Switzerland. What does this policy expansion mean for...

by Usercentrics

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TCF 2.2 publishers’ guide: updates, insights, and best practices

The Interactive Advertising Bureau (IAB) has recently announced the latest version of its Transparency and Consent Framework (TCF) — TCF v2.2. In this blog post,...

by Usercentrics

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Google Ads, GA4 and consent management

Google continues to introduce product updates that advance data privacy requirements. New regulations like the Digital Markets Act (DMA) also require enhanced...

by Eike Paulat

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Regulations

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What is a Data Protection Impact Assessment (DPIA) under the GDPR?

The GDPR and other laws require a Data Protection Impact Assessment (DPIA) where data processing activities can result in a high risk to the rights and freedoms...

by Usercentrics

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Digital Markets Act (DMA) compliance: step by step guide

Learn how a high performance consent management platform can help your company implement data privacy practices to comply with DMA requirements from gatekeeper...

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Digital Markets Act (DMA) for startups: benefits and challenges

With the Digital Markets Act (DMA) in effect, what challenges and benefits can start-ups and SMEs that rely on gatekeepers’ digital platforms expect on the road...

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Apps

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App privacy guide: App privacy regulations and privacy policy

Find out how user consent and privacy compliance influence apps, and how the Usercentrics consent management SDK can help you automate the entire process.

by Usercentrics

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What Is Mobile App Consent? 5 Tips for Obtaining App Consent

User consent is a necessity and gives mobile app developers a clear competitive advantage. Learn how to best obtain, manage and optimize consumer consent.

by Usercentrics

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AdMob for Games: The ultimate guide to increasing mobile game monetization with user consent

Are you a mobile game developer looking to maximize your game's revenue? The answer lies in AdMob for Games. Explore our guide to learn how to leverage AdMob to...

by Usercentrics

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Server-side tagging

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Server-side tagging: what it is and how it will impact the future of consent and data

Privacy regulations and web technologies are changing quickly, presenting challenges for companies that need data for marketing operations. More sophisticated...

by Usercentrics

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How to respect consent in your Tealium EventStream with the Usercentrics CMP

Server-side tagging enables better data quality and control. Learn more about implementing it with Tealium’s EventStream and Usercentrics.

by Usercentrics

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How to implement server-side conversion tracking with Google Ads and Usercentrics CMP

Server-side tagging enables better data quality and control and reduced costs. Learn more about implementing it with Google Ads and Usercentrics.

by Eike Paulat

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Data Privacy

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Social media compliance 101: Ensuring your online presence meets privacy standards

With data privacy online, understanding and following social media compliance rules is essential to avoid legal trouble and maintain a good reputation.

by Usercentrics

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Usercentrics Preference Manager integrations: benefits and Mailchimp via Zapier example

As data privacy regulations expand, integrating marketing tools with preference management is critical. But what added value do preference management platforms...

by Usercentrics

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Implement privacy by design to protect user data and privacy

Privacy by design starts long before visitors arrive on your website. It centers data privacy best practices, user experience, and data protection at all stages...

by Usercentrics

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Cookies

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Our picks of the top 8 cookie tracking software of 2024

Our top picks of the best cookie tracking software will help you keep track of your cookie use and achieve compliance with global data privacy laws, from the...

by Usercentrics

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Cookie consent: opt-in rate tips and how-to guide

Acceptance rates for cookie use and access to personal data are the key to boosting ad revenue. Find out how to re-engage users who have opted out.

by Usercentrics

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Key Google tools providing cookieless solutions

Google has sophisticated tools that enable companies to obtain high quality data and evolve marketing strategies. Become privacy-compliant, meet Google’s...

by Tilman Harmeling

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Privacy Policy

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How to write a privacy policy: achieve and maintain compliance in 12 steps

Under data privacy laws, you need to clearly communicate with data subjects about the data you’re processing and why, who the data is shared with, and what the...

by Usercentrics

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What is a privacy notice and why do you need one?

Most data privacy laws require that users be notified about the use of their data, their rights, and more. A privacy notice is a common way to provide this. Read...

by Usercentrics

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Understanding Andorran cookie guidelines: a comprehensive overview

The Andorran data protection authority (APDA) issued guidelines on the use of cookies in Andorra, requiring compliance from January 2024. We take a look at the...

by Usercentrics

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Product Updates

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Seamless Migration to Usercentrics CMP V3: Enhancing web performance and user experience

Usercentrics is launching Version 3 of our Consent Management Platform (CMP). This version is the result of a committed focus on enhancing web performance and...

by Usercentrics

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Usercentrics CMP supports Google Consent Mode V2

As Google Consent Mode-certified Consent Management Platforms (CMP) partner, we’re proud to share that Usercentrics CMP supports Google Consent Mode V2 signaling...

by Eike Paulat

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Usercentrics is certified for Google’s new CMP requirement for publishers

Usercentrics certified by Google for a new requirement for publishers utilizing Google services. They will now have to use a certified CMP when serving ads in...

by Eike Paulat

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Latest articles

Regulations Data Privacy Dec 16, 2022

Connecticut Data Privacy Act (CTDPA): An Overview

The Connecticut Data Privacy Act is the fifth state-level privacy law passed in the United States and is the...

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Regulations Data Privacy Dec 15, 2022

Utah Consumer Privacy Act (UCPA): An Overview

The Utah Consumer Privacy Act is the fourth state-level privacy law passed in the United States and is considered...

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Product Updates Nov 28, 2022

Monthly Product Update: Our latest industry report, a new US-regulation, new features and more!

Read on to learn more about industry news, the newest features in our consent management platform and existing partnerships!

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Industry News Data Privacy Nov 15, 2022

Presidential Executive Order directs implementation of new “Privacy Shield” EU-US Data Privacy Framework

With the signing of an Executive Order, a new “Privacy Shield” Data Privacy Framework between the EU and US...

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Product Updates Sep 29, 2022

New features, functions, fusedeck — and more

Read on to learn about our newest features, amazing partnership opportunities, and how to find out everything you need...

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Product Updates Aug 23, 2022

Find out how we’re boosting your performance

Read on to learn about our newest features, amazing partnership opportunities, and how to find out everything you need...

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Product Updates Aug 1, 2022

Be compliant and maximize the value of your data

Read on to learn about our newest features, amazing partnership opportunities, and how to find out everything you need...

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Product Updates Jun 11, 2022

Monthly Product Update – Preview, partnerships and an invitation for a deep dive with Tealium

Read on to learn about our newest features, our amazing new partners, and how to find out everything you...

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Data Privacy Product Updates May 18, 2022

Consent Management for Customer Data Solutions

Using Data Warehouses and CDPs to store and manage customer data on companies’ own servers means opportunities and constraints...

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Product Updates Apr 19, 2022

Monthly Product Update – From data to insights to actions – faster!

Read on to learn about our amazing Analytics 2.0 release, our new option for A/B testing, ISO 27001 certification,...

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Regulations Data Privacy Apr 14, 2022

South Africa’s Protection of Personal Information Act – an overview

South Africa’s POPIA is a data privacy law that preceded the GDPR by five years. We look at how...

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Data Privacy Apr 12, 2022

Artificial intelligence (AI) and data privacy

Businesses use artificial intelligence for data analysis to improve predictions and decisions. This brings security responsibilities and data privacy...

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